Responsibilities

• Lead Creative Operations & Project Management for the Brand Creative function, owning the systems, workflows, planning, and operational rigor required to deliver complex brand work at scale.
• Independently own the full project lifecycle across major and minor initiatives simultaneously—from intake and scoping through development, production, and final delivery—in a fast-paced, high-volume environment.
• Drive the strategic and timely execution of seasonal campaigns, big idea brand initiatives, integrated marketing programs, toolkits, and special projects.
• Lead the operational planning and execution of photo and video shoots, partnering with internal teams, outside producers, photographers, agencies, and other vendors to ensure seamless delivery of assets for use across the organization.
• Manage projects that span channels and stakeholder groups, ensuring alignment and connectivity across Brand, Digital, Stores, Marketing, Merchandising, and Production.
• Develop, optimize, and scale creative operational processes, including intake, scoping, prioritization, scheduling, resource planning, reporting, documentation, and workflow management.
• Establish stronger visibility into project health through clear status reporting on milestones, capacity, deliverables, dependencies, budget, risks, and issues.
• Ensure projects are delivered on time, on budget, on strategy, and in alignment with marketing objectives and approved scope.
• Anticipate roadblocks, identify risks early, develop contingency plans, and lead proactive problem-solving across complex initiatives.
• Set and manage expectations with internal and external partners, bringing clarity, accountability, and consistency to how work moves through the organization.
• Translate marketing objectives into actionable direction for the Creative team while communicating creative needs, tradeoffs, and requirements back to business partners.
• Provide operational leadership and strategic point of view in reviews, presentations, planning sessions, and cross-functional meetings.
• Own budget stewardship across assigned projects and initiatives, including quote approvals, invoice management, vendor oversight, forecasting, and cost discipline.
• Manage and strengthen external vendor relationships with high standards for quality, timing, communication, and execution.
• Champion creative operations as a strategic business function that improves speed, efficiency, visibility, and quality.
• Research, recommend, and implement better ways of working across creative operations, reporting, process design, and team effectiveness.
• Evaluate and implement AI-enabled tools and workflow improvements that create scalability, efficiency, and time savings for the Creative team.
• Build future-state AI roadmaps and help lead associated education, adoption, change management, and governance in partnership with Legal, IT, and other cross-functional teams.
• Serve as proxy to the Director, Creative Operations & Project Management, providing continuity, leadership support, and sound judgment when needed.
• Lead through change with confidence, resilience, and a continuous-improvement mindset.