Responsibilities

• Serve as brand category & mixology expert for the Premium Rum Portfolio.
• Strengthen category leadership by obtaining menu placements in influential accounts.
• Align and with key local industry events and participate where the opportunity fits our strategy.
• Execute brand promotions, tastings and trainings as needed throughout your market within accounts, consumer/trade events and distributor partners.
• Stay informed of customer and consumer trends, share insights.
• Maintain calendar of activities and promotions and ensure effective communications with distributors and sales team.
• Provide bi-weekly market activity report to Regional Market Manager to include list of objectives, accomplishments, competitive activities, special projects and/or any needs.
• Call on key On and Off premise accounts, responsible for developing strong relationships, building brand awareness with the ultimate goal of increasing volume growth, menu placements and assisting Distributor partner in attaining our objectives.
• Utilize sales report to measure brand performance within your accounts, contribute to analysis and recommendations arising within territory.
• Ride with distributor sales representatives as needed.

Requirements

• Willingness to travel up to 30%
• Has sound financial skills and experience managing a budget
• Comfortable speaking to small groups and being seen as an expert
• Previous experience in sales preferred
• Previous experience as a Brand Ambassador preferred

Preferred

• Passion​ate, self-motivated, creative, responsible
• Proactive communicator
• Comfortable speaking to small groups and being seen as an expert
• Great with people; from bartenders to distributors to consumers
• Event management or promotional background is a plus
• Previous experience in sales preferred
• Previous experience as a Brand Ambassador preferred
• Has sound financial skills and experience managing a budget