Responsibilities

• Develop and execute PR strategies for EU and US markets, with a focus on tech/consumer media
• Build and maintain relationships with tier-1 tech, business, and lifestyle media outlets and KOLs
• Write and localize press releases, media kits, and other PR materials for Western audiences
• Support social media efforts (LinkedIn, X, Instagram) with a regionally relevant content lens
• Track media coverage, competitor activity, and market trends to inform strategy
• Collaborate with cross-functional teams on product launches, events, and brand campaigns

Requirements

• Strong command of English (written and spoken); fluency in a second European language is a plus
• Experience or strong interest in tech, smart devices, or mobility sectors
• Solid understanding of EU/US media dynamics and consumer culture
• Self-starter who thrives in fast-paced environments
• Prior study or work experience in EU/US markets is strongly preferred
• Must already have valid work authorization in China. We are unable to sponsor work visas for this role.
• Willing to be based in Suzhou and build a career there

Preferred

• Existing media or KOL relationships in EU/US markets
• Proven track record of successful PR campaigns in Western markets