PR Specialist - Early Careers

Irvine, CA (On-site)

$75K/yr – $85K/yrIntern/New Grad2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own the PR engine for integrated campaigns that drive earned media, with肩 ownership over campaign development, material creation, media relations, and performance reporting.

  • PR Campaign Ownership: Lead integrated campaigns, track coverage, and surface actionable media insights for bigger brand lift.
  • Content & Assets: Draft press releases, pitch emails, media kits, and coordinate product sample distribution for launches.
  • Strategy & Partnerships: Align with product marketing, monitor sentiment and trends, and pursue editorial partnerships and awards opportunities.

Job Description

Responsibilities

  • Support the development and execution of integrated PR campaigns to enhance brand visibility across key media outlets.
  • Draft and edit PR materials, including press releases, media alerts, pitch emails, and media kits to support product launches and announcements.
  • Coordinate product sample distribution to media, managing logistics and follow-up communication with reviewers and internal stakeholders.
  • Monitor, track, and analyze media coverage, delivering timely reports and insights to internal teams.
  • Assist in building and maintaining relationships with journalists, editors, and media contacts, identifying opportunities for meaningful coverage.
  • Collaborate cross-functionally with product marketing teams and other internal teams to align PR initiatives with broader product launch strategies.
  • Track award opportunities and licensing, while identifying potential media partnerships and native editorial collaborations.
  • Monitor media sentiment and industry trends, surfacing insights to help inform PR strategy and messaging.

Requirements

  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
  • 0–2 years of experience in PR, communications, or a related field; including relevant internship experience.
  • Excellent written and verbal communication skills, with the ability to craft clear, compelling content across a variety of formats.
  • Strong organizational skills with the ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Excellent interpersonal skills, with the ability to communicate effectively and collaborate with both internal teams and external partners.
  • Detail-oriented, proactive, and highly adaptable.
  • Must have continuous work authorization in the US without the need for visa sponsorships.

Benefits

  • Pay Range: $75,000 - $85,000
  • Free snacks and drinks
  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Bi-annual reviews, and annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events
TP-Link logo

TP-Link

Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

Founded in 1996
Irvine, California, USA
8.5K employees (550 in marketing)

Traffic Signals

Monthly Visitors
11M
Monthly Google Ads Budget
$17.7K
Traffic Source Mix
Search
67.8%
Direct
27.2%
Referral
4.2%
Social
0.5%
Paid
0.3%

Headcount Trend

Current headcount: ~8.5K

Marketing Team

Marketing Team Size
392 (5% of company)
Median Career Experience
2 years
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
5

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