PR Representative

Mooresville, NC (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Drive PR and communications coverage for NASCAR, INDYCAR and IMSA programs, coordinating media relations and on-site support for Team Penske during events.

  • Own media outreach, interview coordination, and at-track PR operations.
  • Must-have: Three+ years of professional PR or communications experience with strong media relationships.
  • Standout: Motorsports or high-visibility sports experience with crisis communication skills.

Job Description

Responsibilities

  • Provide communications and PR coverage across NASCAR, INDYCAR and IMSA events, as well as other Team Penske programs as needed.
  • Serve as a point of contact for media inquiries, interview coordination, and driver/team scheduling.
  • Support at-track PR operations, including media coordination, interview setup, post-race support, and schedule management.
  • Maintain consistent Team Penske messaging, particularly in response to current events or sensitive situations.
  • Draft press releases, talking points, Q&As, and messaging documents in alignment with organizational priorities.
  • Develop and execute comprehensive communications plans for announcements, milestones, and initiatives.
  • Drive proactive media and partner outreach efforts to elevate the Team Penske brand.
  • Support tracking and management of driver, team and organizational appearances, ensuring schedules, commitment and deliverables are accurately documented and aligned across internal stakeholders.
  • Monitor coverage, placements, narratives, and participation across Team Penske series to report on past initiatives and refine future communication strategies.
  • Contribute to reporting efforts of ongoing PR activity, producing regular coverage recaps, appearance summaries, and performance insights for internal distribution and leadership review.

Requirements

  • Bachelor99s degree in Communications, Public Relations, Journalism, Marketing, or related field; or equivalent experience.
  • Minimum of three (3) years of professional PR or communications experience.
  • Motorsports, sports, or highly visible corporate communications experience preferred.
  • Exceptional written, verbal, and interpersonal communication skills.
  • Strong organizational skills and attention to detail; ability to manage multiple priorities under deadline.
  • Experience working proactively and professionally to build relationships with media journalists and outlets in all formats.
  • Sound judgment, discretion, and ability to perform in high-pressure environments.
  • Experience with crisis communication.
  • Working knowledge of digital and social media strategies and copywriting is preferred.
  • Self-starter who thrives both independently and within a cross-functional team.
  • Ability to work weekends and travel as required.

Preferred

    Penske Racing South logo

    Penske Racing South

    Team Penske, an American pro racing team, and one of the most successful teams in the history of professional sports, celebrated its 50th Anniversary in 2016.

    Founded in 1990
    Mooresville, North Carolina, USA
    6 employees (2 in marketing)

    Traffic Signals

    Monthly Visitors
    58.4K
    Traffic Source Mix
    Search
    53.7%
    Direct
    35.3%
    Referral
    7.3%
    Social
    2.3%
    Paid
    1.2%

    Headcount Trend

    Current headcount: ~6

    Marketing Team

    Marketing Team Size
    2 (33% of company)