PR + Influencer Marketing Intern

USA (Remote)

Salary Not AvailableIntern/New GradFull time

Posted 1 month ago

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Job Summary

Own early PR support by monitoring coverage, researching trends, and shaping campaign angles to unlock placements and learn the craft across PR, influencer, and strategy functions.

  • Monitor media coverage, track placements, and keep client media lists fresh.
  • Research industry trends, competitor activity, and cultural conversations to inform pitches and story angles.
  • Assist with drafting pitches, briefing materials, and editorial content while learning across PR and influencer workstreams.

Job Description

- Responsibilities: Assist in monitoring media coverage and tracking earned media placements across client accounts - Responsibilities: Conduct research on industry trends, competitor activity, media opportunities, cultural conversations, and emerging trends - Responsibilities: Support media audits and compile findings for internal teams - Responsibilities: Assist with maintaining and updating media lists and editorial calendars - Responsibilities: Assist in drafting media pitches, briefing documents, and press materials under team guidance - Responsibilities: Support research for story angles and campaign development - Responsibilities: Support content brainstorming and creative ideation across client campaigns - Responsibilities: Assist with influencer research and identification aligned with client objectives - Responsibilities: Help track campaign deliverables and influencer activity - Responsibilities: Support campaign organization and administrative needs - Requirements: Current college student or recent graduate pursuing Communications, Public Relations, Journalism, Marketing, or a related field - Requirements: Strong written and verbal communication skills - Requirements: Exceptional organization and attention to detail - Requirements: Ability to manage multiple tasks and priorities - Requirements: Strong research skills and curiosity about media, influencers, social platforms, and consumer trends - Requirements: Positive attitude and willingness to learn - Requirements: Excitement around social media, content trends, and creator culture - Requirements: Ability to work independently and stay organized in a remote work environment - Preferred: Experience creating content on social platforms (TikTok, Instagram Reels, etc.) is a plus - Benefits: Mentorship from experienced PR professionals - Benefits: Opportunities to contribute to real client work and agency initiatives - Benefits: Practical skills that build a foundation for a future career in public relations, influencer marketing, and communications - Benefits: Hands-on experience working within a modern PR and communications agency and best in class clients - Benefits: Exposure to media relations, influencer strategy, content development, and integrated campaign planning
The Last Layer logo

The Last Layer

Formerly 9SPR., The Last Layer is a collective of holistic and strategically creative brand builders. We link arms with clients across all realms to grow and transform brands that win the respect, trust and bonafide loyalty of their consumers.

Founded in 2011
Torrance, California, USA
12 employees (6 in marketing)

Traffic Signals

Monthly Visitors
436
Traffic Source Mix
Search
53.8%
Direct
31.1%
Referral
5.3%
Social
8.6%
Paid
1%

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
5 (42% of company)