Drive entry‑level PR support for health and wellness brands by monitoring coverage, drafting pitches, and coordinating outreach across cross‑functional teams.

• Monitor news, trends, and media coverage to identify timely PR opportunities and support reactive outreach
• Assist in managing media requests and coordinating expert commentary for journalists and opportunities
• Support the development and execution of outreach efforts, including media list building, pitching, and follow-ups
• Help draft press materials, pitches, and messaging that align with brand voice and campaign goals
• Contribute to campaign execution, including seasonal initiatives, data‑driven stories, and brand projects
• Maintain PR trackers and assist in reporting on placements, backlinks, and overall performance
• Collaborate cross‑functionally with PR, SEO, Editorial, and Social teams to support broader marketing initiatives
• Assist in identifying and engaging with relevant conversations across social and emerging platforms to expand brand visibility
• Support ongoing team projects and administrative tasks as needed
• Draft press releases, pitches, and tailored outreach emails