Responsibilities

• Strategic Account Growth Support
• Develop annual account growth plans for priority Corporate and National Accounts.
• Build executive business review (EBR) and quarterly business review (QBR) presentations.
• Create opportunity heat maps and support conversion strategy plans to drive growth within corporate accounts
• Integrate downstream marketing’s product or portfolio ‑ level annual plans into Corporate and National Account growth strategies to ensure alignment with broader business priorities.
• RFP, Contract, and Proposal Marketing
• Support RFPs and contract opportunities through proposal templates, value dossiers, and competitive comparison decks.
• Develop contract launch kits to support awarded agreements and new partnerships.
• Utilization & Compliance Programs
• Design contract activation playbooks and facility onboarding kits.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 5 - 8 years of progressive experience in portfolio, product, or account-based marketing within a complex B2B or healthcare environment, including experience supporting enterprise, national, or strategic accounts.
• Demonstrated ability to develop executive-level presentations, competitive intelligence, and data-driven insights.
• Strong collaboration and communication skills with the ability to influence cross-functional stakeholders.
• Demonstrated experience supporting corporate, national, or IDN accounts by tailoring marketing deliverables, growth plans, and insights to complex, multi-site customer organizations.
• Proven capability to support commercial strategies by linking market insights, contract objectives, and customer priorities to revenue growth and long-term account expansion.
• Ability to gather, analyze, and synthesize competitive, market, and pricing information into actionable tools that support sales positioning and strategic decision-making.
• Strong ability to analyze performance data, trends, and account metrics and convert them into clear recommendations that inform sales, marketing, and leadership actions.
• Ability to partner effectively with sales, marketing, training, and cross-functional stakeholders to align priorities, execute initiatives, and resolve complex business challenges.
• Demonstrated skill in managing multiple projects simultaneously, balancing priorities, timelines, and stakeholder needs in a fast-paced, matrixed environment.