PLCB Marketing Analyst Trainee

Dauphin County, PA (Hybrid)

Salary Not AvailableIntern/New GradFull time

Posted 3 months ago

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Job Summary

Drive a year-long Marketing Analyst Trainee program at the PLCB, rotating through multiple business areas to prepare for a permanent Marketing Analyst role.

  • Own and complete rotations and hands-on marketing projects across departments.
  • Must-have: bachelor’s degree or equivalent experience, PA residency, and background check.
  • Path to a permanent Marketing Analyst on successful program completion.

Job Description

Drive a year-long Marketing Analyst Trainee program at the PLCB, rotating through multiple business areas to prepare for a permanent Marketing Analyst role.

  • Own and complete rotations and hands-on marketing projects across departments.
  • Must-have: bachelor’s degree or equivalent experience, PA residency, and background check.
  • Path to a permanent Marketing Analyst on successful program completion.

Responsibilities

  • Participate in a year-long Management Trainee Program with group and on-the-job training, workshops, and project teams providing insight into different business areas within the PLCB.
  • Receive individualized training and practical work assignments from rotational supervisors during the program year.
  • Rotations in multiple work settings to expose you to a broad variety of issues and activities.
  • Collaborate with experienced professionals while developing practical skills in creating and evaluating marketing initiatives.
  • Learn and assist with evaluating the effectiveness of promotions and campaigns.
  • Support the development of point-of-sale signage and other promotional and educational materials.
  • Create website content and support digital marketing efforts.
  • Apply brand standards to store layouts, review planograms, and support merchandising initiatives.
  • Upon successful completion, be promoted to a permanent Marketing Analyst.

Requirements

  • A bachelor’s degree; or
  • An equivalent combination of experience and training.
  • Applicants will be considered to have met the educational requirements once they are within three months of graduating with a qualifying degree.
  • You must meet the PA residency requirement.
  • You must be able to perform essential job functions.
  • You must pass a background investigation.
  • An applicant with a felony conviction within the last ten years of their prospective date of employment is not permitted to work for the PLCB, per section 210(c) of the Pennsylvania Liquor Code. Other criminal convictions will be reviewed on a case-by-case basis.
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Commonwealth of Pennsylvania

The Commonwealth of Pennsylvania employs thousands of people across the state to deliver programs and services to the people of Pennsylvania. Employees work in a wide variety of professions in full-time, part-time, temporary, or seasonal capacities in civil service and non-civil service positions. On an employee basis per citizen basis, the Commonwealth of Pennsylvania is among the most efficient state governments in the country.For more information on state government employment opportunities, go to www.employment.pa.gov. For more information on Pennsylvania government agencies and services, visit www.pa.gov.

Founded in 1995
Pennsylvania, USA
9.2K employees (139 in marketing)

Traffic Signals

Monthly Visitors
14.5M
Monthly Google Ads Budget
$49.9K
Traffic Source Mix
Search
45.7%
Direct
48%
Referral
5.5%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~9.2K

Marketing Team

Marketing Team Size
70 (1% of company)
Median Career Experience
15 years
Median Tenure
7.9 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$21.3M
Last Raise
$21.3M
Grant, 1 years ago

Funding History

  • Dec 2024
    Grant • $21.3M

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