Responsibilities

• Build Smarter Plans
• Partner with Engagement and Sales teams to translate client briefs into actionable, performance-focused plans that align with business objectives, campaign goals, and operational realities.
• Champion Feasibility
• Evaluate campaign recommendations to ensure proposed strategies, creator mixes, media approaches, timelines, vendors, and deliverables can be successfully executed. When needed, recommend alternative solutions that better support client objectives.
• Turn Insights into Action
• Leverage data, research, and market insights to inform strategic recommendations, identify new opportunities, and continuously improve campaign planning.
• Partner Across Teams
• Collaborate closely with Sales, Media, Creative, and Execution teams to align on strategy, solve challenges, and ensure programs launch successfully and deliver against expectations.
• Support Business Growth
• Contribute to new business efforts by providing research, strategic recommendations, competitive insights, and opportunity identification that strengthen client proposals and pitches.

Requirements

• 2-5 years of experience in media planning, digital marketing, paid social, influencer marketing, or a related strategic marketing role.
• Strong strategic thinking skills with the ability to translate client objectives into practical, executable plans.
• Excellent written, verbal, and presentation skills with the ability to communicate recommendations clearly across internal teams and clients.
• Strong analytical skills with experience using data and research to support decision-making.
• Highly organized with exceptional attention to detail and the ability to manage multiple priorities in a fast-paced environment.
• A proactive, solutions-oriented mindset with the confidence to identify challenges and recommend thoughtful solutions.
• Strong collaboration skills with experience partnering across cross-functional teams.
• Curiosity, adaptability, and a continuous learning mindset.

Preferred

• Experience with audience and planning tools such as Meta Ads Manager, Deep Sync, Circana, Pathmatics, Google Insights, MRI-Simmons, or similar platforms.
• Familiarity with AI tools and how they can improve planning, research, and operational efficiency.
• Experience using HubSpot, Slack, and other collaboration platforms.
• Understanding of creator marketing, paid social ecosystems, audience targeting, and media optimization strategies.

Benefits

• Hybrid work environment with flexible hours
• Unlimited PTO + company holidays
• Comprehensive medical, dental, vision, and disability coverage
• Life & AD&D insurance
• 401(k) with company match
• Paid parental leave & family support
• Pet care perks & insurance
• Commuter & transit benefits
• Exclusive employee discounts