Performance Marketing Strategist

San Antonio, TX (On-site)

$75K/yr – $120K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own multi-channel B2B demand gen for marquee clients, anchored by LinkedIn Ads and scaled across fit-for-field channels, turning data into strategy that compounds results over time.

  • Growth ownership: Lead portfolio strategy, vision, and client partnerships with coordinators and specialists to raise execution quality.
  • Data-driven optimization: Translate campaign signals into actionable insights and timely adjustments that move metrics.
  • Continuous edge: Stay ahead on B2B paid media, measurement, and account intelligence to keep the approach sharp.

Job Description

Responsibilities

  • Build and own multi-channel demand generation strategies for B2B clients, anchored in LinkedIn Ads and extended across the channels that fit each account.
  • Serve as the strategic lead and primary relationship owner for your portfolio — setting the vision, managing expectations, and being the partner clients rely on.
  • Translate campaign and signal data into clear insights and decisive adjustments that compound results over time.
  • Partner with account coordinators and specialists to ensure execution matches strategy, raising the quality bar across the board.
  • Run strategy sessions and performance reviews that keep clients aligned and moving toward their goals.
  • Stay ahead of the curve on B2B paid media, measurement, and account intelligence so our approach keeps its edge.
Impactable - B2B LinkedIn Agency logo

Impactable - B2B LinkedIn Agency

Fractional Marketing Team for B2B Companies | Expert LinkedIn Advertising and Multi-Channel Marketing.At Impactable, we empower small and mid-sized companies to scale efficiently through a fractional marketing team model, providing you with top-tier LinkedIn advertising and multi-channel marketing services.Our approach is tailored to meet your specific needs, ensuring that your business has access to a full team of marketing experts without the overhead of managing multiple vendors. We’ve transitioned from being a scrappy startup, acquired by a data-driven company in 2021, to becoming a powerhouse of strategic marketing capabilities.Impactable is proud to be recognized as the #1 LinkedIn marketing agency on Upwork, the world's largest RFP site. Our expertise and commitment to your success are what set us apart.Our clients enjoy seamless access to our team through various communication channels, including email, live chat, and Zoom, ensuring that support and collaboration are always at your fingertips.Specialties: LinkedIn Ads, LinkedIn Lead Generation, LinkedIn Advertising, Demand Generation, LinkedIn Marketing, Fractional Marketing Teams, B2B Growth Strategies

Founded in 2018
San Antonio, Texas, USA
85 employees (32 in marketing)

Traffic Signals

Monthly Visitors
21.9K
Monthly Google Ads Budget
$3.5K
Traffic Source Mix
Search
42.6%
Direct
39.8%
Referral
10.9%
Social
5.4%
Paid
1%

Headcount Trend

Current headcount: ~84

Marketing Team

Marketing Team Size
29 (34% of company)
Marketing Roles Posted (Last 30 Days)
1