Performance Marketing Specialist (Remote - USA)

USA (Remote)

$75K/yr – $90K/yrMid Level3+ years exp

Posted 2 weeks ago

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Job Summary

Own multi-channel campaigns from concept to reporting with a strong emphasis on email, social, and events; own content and asset creation, and keep campaigns and CRM data clean and actionable.

  • Campaign execution ownership across planning through reporting with KPI tracking.
  • Content creation and messaging aligned to brand, with cross-channel repurposing.
  • Performance analytics using HubSpot and Google Analytics to test, optimize, and improve engagement and conversions.

Job Description

Responsibilities

  • Build and launch email, social, digital, and event-based campaigns.
  • Support lead generation initiatives across target industries and regions.
  • Create and manage campaign workflows, landing pages, forms, and automation within HubSpot.
  • Coordinate campaign execution from planning through reporting.
  • Write marketing emails, landing pages, social media posts, webinar promotions, and campaign assets.
  • Collaborate with subject matter experts to create compelling content.
  • Ensure messaging aligns with brand standards and business objectives.
  • Support content repurposing across channels.
  • Assist in managing paid search, paid social, and retargeting campaigns.
  • Monitor campaign performance and recommend optimizations.

Requirements

  • 3–5 years of B2B marketing experience.
  • Experience executing integrated marketing campaigns.
  • Hands-on experience with email marketing, marketing automation, and content creation.
  • Experience writing marketing copy and managing digital campaigns.
  • HubSpot (strongly preferred)
  • Google Analytics
  • LinkedIn Campaign Manager
  • Google Ads (preferred)
  • Adobe Creative Suite or Canva
  • Copywriting and content development
  • Marketing reporting and analytics
  • Project management

Preferred

  • Data-driven and creative.
  • Strong writer and communicator.
  • Action-oriented self-starter.
  • Curious and analytical.
  • Highly organized but equally comfortable experimenting and optimizing.

Benefits

  • Fully remote work environment.
  • Opportunity to help build and shape a growing marketing organization.
  • High visibility and direct collaboration with marketing leadership.
  • Exposure to strategic initiatives across demand generation, brand, content, digital marketing, and sales enablement.
  • Opportunity for professional growth in a fast-paced, results-driven organization.
4M Building Solutions logo

4M Building Solutions

WHAT WE DO: Property and Facilities Managers turn to 4M for a commercial cleaning partner that delivers a proven process, customized solutions and professional cleaning crews with low turnover and complaint-free serviceWHAT MAKES 4M UNIQUE: Over 45 years of experience with a commitment to innovation, a customer-centric approach, and boasting one of the industry's lowest team member turnover rates (65-70% lower than the industry average.)PROBLEMS 4M SOLVES FOR PROPERTY / FACILITY MANAGERS:🔄 Staffing Issues / High Turnover with Cleaning Crews🚫 Lack of Process / Frustration With “One Size Fits All” Approach❗Increasing Cleaning Complaints / Work Not Being Done / etc.WHO WE ARE: With more than 6,900 team members across 27 states servicing over 215 million square feet daily, we deliver tailored janitorial, commercial cleaning, and disinfection services.OUR CLIENTS INCLUDE:✈️ FedEx💻 IBM🎓 Webster University💳 VISAWHAT OUR CLIENTS EXPERIENCE:🔧 Proactive Quality Control + Continuous Service Improvement via “Boots on the Ground” Infrastructure & Supervision🌐 One Source for Cleaning Needs + Flexibility to Customize Solutions to Meet Your Unique Challenges / Situations📞 Peace of Mind / Continuity / Clear Communications🚫 No More Cleaning Complaints SERVICES WE PROVIDE:🧽 Janitorial & Cleaning🦠 Disinfection🏥 Specialized Healthcare Services🏗 Construction Clean-up🔧 Special Services🧴 Consumable Supplies🧺Senior Living Housekeeping and LaundryWHO WE WORK WITH: 🏢 Corporate Sectors🔩 Industrial Facilities🚚 Logistics Centers🎓 Educational Institutions🏥 Healthcare Facilities👴 Senior Living CentersOUR ASSOCIATIONS:🏢 Building Service Contractors Association International (BSCAI)🏫 Building Owners and Managers Association International (BOMA)🌐 International Facility Management Association (IFMA)🏠 Institute of Real Estate Management (IREM)🧹 The Worldwide Cleaning Industry Association (ISSA)🤝 National Service

Founded in 1978
St Louis, Missouri, USA
780 employees

Traffic Signals

Monthly Visitors
12.7K
Monthly Google Ads Budget
$13.1K
Traffic Source Mix
Search
29.4%
Direct
46.5%
Referral
6.7%
Social
15.7%
Paid
1.5%

Headcount Trend

Current headcount: ~780

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 3 years ago

Funding History

  • Jan 2023
    Private Equity

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