Covenant Cards: Strategy TCG

Performance Marketing Partner – Covenant Cards (iOS CCG)

USA (Remote)

Salary Not AvailableEntry LevelContract

Posted 4 months ago

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Job Summary

Drive a performance-based launch for Covenant Cards by defining audience, messaging, and channels, then scale UA and revenue through a flexible, commission-based partnership.

  • Own the launch strategy, audience targeting, and outreach for premium mobile game.
  • Must-have: Understand the digital TCG/CCG market and player desires.
  • Standout: Independent, revenue-driven role with no fixed schedule and commission-based rewards.

Job Description

Responsibilities

  • Go-To-Market Strategy: Own the launch phase for your campaigns. Define the target audience, positioning, and outreach strategy for a premium mobile game.
  • Community Building: Build hype and a presence where TCG players live (Discord, Reddit, niche gaming forums) to drive traffic to your link.
  • Influencer & PR Outreach: Get Covenant Cards into the hands of digital card game streamers, YouTubers, and mobile gaming journalists.
  • User Acquisition (UA) & Sales: Drive App Store traffic and manage promotional campaigns to scale our player base and your commission revenue as we roll out Global Online Multiplayer.

Requirements

  • You are a sales or marketing expert who genuinely understands the digital TCG/CCG market. You know what players want.
  • You know how to market a premium game in a sea of "free-to-play" titles (we have zero ads and zero energy timers).
  • You are highly entrepreneurial and want to take real ownership of your campaigns to drive maximum conversions.