Performance Marketing Manager at Quest Products, LLC | USA

Quest Products, LLC

Performance Marketing Manager

USA (Remote)

$104K/yr - $119K/yr (Est.)Mid Level4+ years expFull time

Posted 5 months ago

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Job Summary

This role centers on building and managing paid media strategies across major RMNs like Amazon Ads and Walmart Connect, with end-to-end campaign execution, optimization, and data-driven insights. It emphasizes budget planning, market-share growth, and cross-functional collaboration to drive growth and profitability. The candidate should have 4+ years in performance marketing, hands-on Amazon/Walmart experience, strong analytical skills, and a strategic, action-oriented mindset.

Job Description

Responsibilities

Strategy Development: Design and implement comprehensive paid media strategies focused on dominant RMNs, primarily Amazon Ads and Walmart Connect.
Campaign Management: Manage end-to-end execution of PPC (Sponsored Products, Brands, Display) and DSP campaigns, including planning, budget management, bid optimization, and performance analysis.
Performance Optimization: Utilize advertising metrics to optimize campaign performance, focusing on key performance indicators (KPIs) such as Return on Ad Spend (ROAS), Cost of Acquisition (CAC), and conversion rates to achieve growth and profit objectives.
Data Analysis & Insights: Develop sophisticated reporting dashboards and leverage data to provide actionable insights that inform broader marketing and business strategies, with a focus on understanding the relationship between LTV and acquisition spend.
Budget Management: Accurately forecast, manage, and allocate multi-million dollar advertising budgets to maximize efficiency and impact across platforms.
Market Share Growth: Proactively identify opportunities within RMN platforms to increase market share, defend key categories, and stay ahead of competitive trends.
Collaboration: Work closely with e-commerce, sales, and marketing teams to ensure seamless execution and alignment of goals.

Requirements

Experience: 4+ years of experience in performance marketing or paid media management, with at least 2+ years of direct, hands-on experience managing substantial advertising budgets within Amazon Ads (AMS/AAP) and/or Walmart Connect.
Expertise: Deep expertise in managing both PPC (search-focused) and programmatic DSP campaigns.
Analytical Skills: Highly proficient in data analysis tools (e.g., Excel, BI tools like Tableau) and skilled in interpreting complex data sets to derive meaningful business insights (LTV, CAC, profitability analysis).
Platform Knowledge: Strong understanding of the retail media landscape, current trends, and platform specific nuances (Amazon vs. Walmart).
Mindset: A strategic thinker with a results-oriented, analytical mindset and a bias for action.
Education: Bachelor’s degree in Marketing, Business Analytics, or a related field.
Full-time
Remote Position
Some travel may be required including to our office in Pleasant Prairie, Wisconsin

Quest Products, LLC

Headquartered in Pleasant Prairie, Wisconsin, since 2001, Quest Products has been giving consumers the power to solve their own healthcare problems with fast and effective solutions across America and Internationally. Through the development of products, acquisitions, and partnering with entrepreneurs, Quest has brought numerous Patented self-care innovations to retail shelves, online stores, and within the Medical Channels, helping consumers heal and enjoy life on their terms.Quest is a multifaceted consumer packaged goods (CPG) company, with over 12 National Brands giving consumers the power to solve their own healthcare problems with fast and effective solutions within the Dry Mouth, Ear Cleaning, Emergency Burn, First Aid, Skin Recovery, Laxative, Sleep Apnea, Nasal Filtration, Pain Management and Diagnostics segments. In February 2018 Quest partnered with Promus Equity to accelerate our brand acquisition strategy and continue our Quest transformation into an innovative Over-The-Counter (OTC) Branded Consumer Products company.In January 2019, Quest purchased OraHealth and immediately became a leading solution for Dry Mouth with the OraCoat Xylimelts® Brand, which employs patented technology backed by research and medical science to safely prevent dry mouth.In October 2019, Quest purchased the SunBurnt® and First Degree® brands of burn and sun recovery products from Welmedix Consumer Healthcare, strengthen Quest’s positioning within the Burn Relief, Sun Care and Skin Recovery segments.In June 2020, Quest purchased Summit Pharmaceuticals / Alliance Labs. Quest will add the Enemeez® and DocuSol® brands of bowel care products, that have been a preferred and trusted formula assisting patients improve their bowel care needs for more than 15 years. The Quest Products Senior Management Team has over 100+ years of experience in the CPG retail industry managing businesses with large companies including, Novartis, Nestle, Wyeth, Reckitt Benckiser, GSK, and Revlon.

Founded in 2001

Pleasant Prairie, Wisconsin, USA

69 employees (10 in marketing)

www.questproductsinc.com