Responsibilities

• Execute and optimize performance campaigns across paid channels (paid social, paid search, display, retargeting, and emerging platforms)
• Support cross-channel budget management, with input on allocation decisions and efficiency trade-offs
• Contribute to measurement and attribution initiatives, including multi-touch attribution and exposure to Marketing Mix Modeling (MMM)
• Partner with Finance and Analytics on performance reporting, forecasting inputs, and ROI tracking
• Translate campaign data into clear insights and actionable recommendations for internal stakeholders
• Drive experimentation—testing creative, audiences, and offers—and build a disciplined testing cadence
• Manage day-to-day agency and vendor relationships with guidance from senior leadership
• Stay sharp on platform updates, measurement shifts, and industry best practices

Requirements

• 5–8 years of experience in performance or growth marketing
• Hands-on experience managing paid social and/or paid search campaigns with meaningful budgets
• Solid working knowledge of attribution models and performance measurement frameworks
• Comfort working with data, reporting tools, and translating numbers into narrative
• Collaborative working style—you ask good questions, listen well, and operate without ego
• Ambition to grow into broader strategy and leadership over time

Preferred

• Experience in DTC, health, wellness, or subscription businesses strongly preferred

Benefits

• Flexible PTO
• Remote and/or Hybrid Work Environment that is flexible and considerate (Los Angeles based preferred)
• Competitive compensation + healthcare benefits
• 401(k) matching up to 4%
• Opportunity to grow with the company as we scale