Performance Marketing Manager (Franchise Accounts)

Philadelphia, PA (Remote)

$70K/yr – $80K/yrMid Level2+ years expFull time

Posted 2 weeks ago

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Job Summary

Lead client relationships and advertising programs end-to-end, translating business goals into campaigns, coordinating cross‑functional teams, and driving measurable performance.

  • Own multiple client accounts and act as primary contact
  • Guide paid media strategy, budgeting, testing, and reporting
  • Coordinate projects and ensure on-time, on-budget delivery

Job Description

Responsibilities

  • Virtually meet with our clients as a representative of our company
  • Act as the primary point of contact for multiple advertising-centric client accounts, fostering and nurturing client relationships
  • Provide expert guidance on paid advertising strategies & performance
  • Coordinate project management activities, ensuring timely delivery within budget and scope
  • Translate client needs and project objectives to both internal teams and external contractors
  • Schedule and lead internal and external meetings for project success and reviews
  • Monitor and report on the progress of projects, managing any scope changes or challenges
  • Monitor and report on the progress of advertising performance, managing volatility and addressing challenges proactively
  • Strong skills in advertising management functions, including:
  • Monitoring and managing advertising budgets effectively

Requirements

  • 2+ years of experience working with clients in the franchise and/or multi-unit business space
  • 2+ years of experience with Account Management (Client Communications, Meetings, Report, Proposals)
  • 2+ years of experience with Project Management (Project budgeting, planning, oversight)
  • 2+ years of experience with Paid Advertising (specifically Google, LinkedIn, Meta & Bing) (Strategy, Planning, Building, and Optimization)
  • 2+ years of agency experience
  • Ability to function autonomously, be self-directed, self-motivated, dynamic, and decisive
  • Bachelor's Degree
  • Excellent verbal and written communication skills
  • Excellent organizational skills
  • Excellent attention-to-detail

Benefits

  • 401k Plan w/ 3.5% Company Match
  • Paid Vacation, Personal and Sick Time
  • Medical/Vision Insurance; Dental Insurance
  • Company Happy Hours & Holiday Parties
  • Energetic Co-workers/Work Culture
  • Contribute to a Dynamic Agency
215 Marketing logo

215 Marketing

As a full-service agency, 215 Marketing is constantly striving to develop, to stay ahead of the curve, and to put the needs of our clients' first. We collaborate with organizations across all industries and locations to build, strategize, and implement effective marketing programs, including online advertising, CRMs, and websites, landing pages, email marketing, and social media management, among others.Perhaps you are constructing your brand from the ground up. We provide workshops on budgeting, market research, and logo design to help you get started. Or are you ready for a more robust conversion strategy? We can assist with search engine optimization, analytics, paid advertising, email marketing, and content planning. Maybe you just want a custom website?—we can do that too. Regardless of who you are, we will get to know you and your business goals in order to ensure its success. Everything we do, from how we bill and consult clients to how we develop and craft marketing programs, is unique, independent, and totally aligned with your company's bottom line.We have expanded into a global, leading marketing agency, but we continue to provide you with boutique-style service that is tailored to your specific needs, no matter where you are. We adopt your objectives as our own and do everything in our power to ensure the growth and success of your business.

Founded in 2013
Philadelphia, Pennsylvania, USA
38 employees (18 in marketing)

Traffic Signals

Monthly Visitors
1.5K
Traffic Source Mix
Search
28.5%
Direct
48.1%
Referral
5.7%
Social
16.3%
Paid
1.4%

Headcount Trend

Current headcount: ~38

Marketing Team

Marketing Team Size
16 (42% of company)
Median Career Experience
7 years
Median Tenure
2.5 years
Marketing Roles Posted (Last 30 Days)
3