Performance Marketing Manager

Anaheim, CA (Remote)

$100K/yr – $150K/yrMid Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own a full stack performance marketing engine for a B2B business, balancing demand gen, nurture, and channel optimization with CRM-driven automation and a shared goal of measurable revenue growth.

  • Growth & Performance Strategy: Build and own a multi-channel plan to drive qualified leads and revenue.
  • Marketing Ops & Analytics: Run email, lead gen, and nurture while maximizing Salesforce/Pardot efficiency and campaign ROI.
  • Sales Alignment & Budgeting: Partner with sales and manage the budget to optimize outcomes.

Job Description

Responsibilities overview the candidate will own a comprehensive performance marketing program, drive lead growth and revenue attribution, optimize email, lead gen, and nurture campaigns, and oversee SEO/SEM and site optimization while leveraging Salesforce and Pardot to maximize efficiency. Measure ROI, collaborate with sales, manage budgets, and stay ahead of industry trends as a hands-on doer with potential to build a team.

  • Growth & Performance Strategy: Develop and execute a multi-channel performance plan to generate qualified leads and attributable revenue.
  • Marketing Ops & Automation: Oversee email, lead gen, and nurture programs; optimize Salesforce CRM and Pardot workflows for efficiency.
  • Channel & Analytics: Drive SEO, SEM, website optimization, and dashboards to improve attribution and ROI; monitor marketing performance metrics.
  • Sales Alignment & Budgeting: Collaborate with national and regional sales teams; develop and manage the marketing budget to maximize outcomes.

ATI Restoration, LLC

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40