Responsibilities

• In This Role, You Will

Requirements

• Has 6–8+ years of experience (including in-house experience) in digital/performance marketing, with deep expertise in Paid Social, Display, and Video across desktop and mobile.
• Proven experience in mobile acquisition and measurement (e.g., app campaigns, MMPs, SKAN, mobile attribution, creative optimization for app growth).
• Demonstrated ability to connect creative, data, and channel strategy to drive measurable business outcomes (LTV/CAC, CPA, incrementality).
• Experience managing and developing a small team, including coaching, feedback, and performance guidance.
• Comfortable as a working manager—able to zoom into platform details, performance diagnostics, and experiment design while owning long-term strategy.
• Strong analytical skills with a track record of using data to guide decision-making; familiarity with SQL, experimentation frameworks, and incrementality testing is a plus.
• Hands-on experience with major performance platforms (Meta, TikTok, YouTube) and working with external partners, vendors, and creative agencies.
• Highly collaborative, with experience partnering cross-functionally with Creative, Product Marketing, Data Science, Product, and Engineering.
• Values a data-driven, experiment-oriented working style, embraces continuous improvement, and aligns with our MOVE statements and culture.

Benefits

• Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
• Disability and life insurance options
• 401(k) and RRSP matching
• Paid parental leave
• 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
• Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
• Annual professional development budget and opportunities