Part Time Marketing Coordinator

Cary, NC (On-site)

Salary Not AvailableEntry LevelPart time

Posted 3 months ago

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Job Summary

Manage outreach and partner development for a dental orthodontics practice by coordinating referrals, schools, and community groups, with a focus on KPI reporting and event-based engagement.

  • Own referral outreach plan for dentists, schools, and community organizations.
  • Must-have: Proficient in Microsoft Office Suite.
  • Standout: Part-time role (~20 hours/week) focused on community partnerships.

Job Description

Responsibilities

  • Prepare reports relating to KPIs for the organization and be prepared to present findings.
  • Identify referring dentists in each market. Per guidelines, designate these practices to Referral Tiers.
  • Create marketing outreach plan for referring dentists, schools and community organizations.
  • Schedule, coordinate and execute Dr. to Dr. Lunches and Lunch & Learns.
  • Create a delivery calendar for referring dentists, schools, and community organizations and meet assigned deadlines.
  • Make it a goal to visit with the doctor on every visit.
  • Make contact (via in-person delivery or mailed package) with target schools (based on information provided by Constant Analytics) at least once every quarter.
  • Attend key membership meetings with community organizations as strategically appropriate. Strategically promote our brand to these organizations for partnership opportunities (ex: social media giveaways).
  • Create travel schedules/routes that are the most efficient use of the business' time.
  • Create, procure, assemble and deliver thoughtful, personal, and experiential gifts for our partners.

Requirements

  • High School Diploma, GED or equivalent required
  • Proficient in Microsoft Office Suite

Preferred

  • Marketing/Sales experience preferred but will consider those who are marketing, sales and referral-minded
  • Affinity of analyzing data
  • Out-of-the-box thinker
Ritter & Brogden Orthodontics logo

Ritter & Brogden Orthodontics

At Ritter and Brogden Orthodontics, we believe everyone has the right to a healthy, beautiful smile. You will never be just another patient to us. We love developing personal connections with each person in our care, establishing friendly relationships with them, and we always look forward to catching up with families at each visit. Orthodontic treatment is a journey: as your teeth straighten, you’ll feel better about your appearance and gain self-confidence. We’ll be there, cheering for you, and enjoy watching that transformation.Our team members have worked together for many years. When you come for your visits, you’ll be seeing the same familiar, friendly faces you’ve come to know and trust. We’ll greet you warmly and ask what’s been happening in your life since we last saw you. We love hearing about our patients' lives!

Cary, North Carolina, USA
10 employees (2 in marketing)

Traffic Signals

Monthly Visitors
715
Monthly Google Ads Budget
$57
Traffic Source Mix
Search
56.3%
Direct
21.1%
Referral
9.7%
Social
11.8%
Paid
1%

Headcount Trend

Current headcount: ~10

Marketing Team

Marketing Team Size
2 (20% of company)