Part-Time Google Ads Media Buyer & Strategist (1099 Contractor)

USA (Remote)

$35/hr – $50/hrMid Level6+ years expContract

Posted 4 months ago

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Job Summary

Lead Google Ads strategy and execution for a part-time contract role.

  • Own and optimize Google Ads campaigns (Search, Display, YouTube) and measure ROI.
  • Must-have: 6+ years in Google Ads with hands-on strategy and execution.
  • Standout: GA4/conversion tracking expertise and independent account management.

Job Description

Responsibilities

  • Own the strategy and execution of Google Ads campaigns (Search, Display, YouTube)
  • Develop full-funnel paid media strategies aligned with client objectives
  • Conduct keyword research, audience targeting, and competitive analysis
  • Structure campaigns for scalability, efficiency, and performance
  • Continuously optimize campaigns (bidding, budgets, targeting, creatives)
  • Create and test ad copy and messaging to improve performance metrics
  • Analyze performance data and translate insights into strategic recommendations
  • Implement and audit conversion tracking (Google Tag Manager, GA4)
  • Provide regular reporting with clear insights and forward-looking strategy
  • Identify opportunities for growth, expansion, and improved ROI

Requirements

  • 6+ years of experience in Google Ads media buying and strategy
  • Proven ability to both build strategy and execute campaigns hands-on
  • Strong understanding of campaign structures, bidding strategies, and optimization techniques
  • Experience with Google Analytics (GA4) and conversion tracking
  • Ability to manage accounts independently in a part-time capacity
  • Strong analytical thinking and problem-solving skills
  • Excellent communication and reporting skills
  • Must be authorized to work in the United States

Preferred

  • Experience with Google Tag Manager
  • Background in landing page optimization and CRO
  • Experience managing high-value or performance-driven accounts
  • Google Ads and/or Analytics certifications
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Outside ROI

Hey! I'm Roopali, Owner at Outside ROI.Outside ROI is a done-for-you marketing system designed to deliver you any desired result you want to achieve with your target audience: booked calls, signups, subscriptions, views, case studies, feedback, and more.We're very results-oriented, so we'll custom-recommend you the best ads platform that's generating results in your industry.Check out our case studies under Featured.Are you a marketing agency with expertise in content creation? Let's collaborate!

Founded in 2015
Somerville, New Jersey, USA
9 employees (6 in marketing)

Traffic Signals

Monthly Google Ads Budget
$2.8K

Headcount Trend

Current headcount: ~9

Marketing Team

Marketing Team Size
6 (67% of company)
Median Career Experience
9 years
Median Tenure
4.3 years