Paid Social Manager

Indiana, PA (Hybrid)

£30K/yr – £40K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own paid social delivery and optimization across client accounts, with exposure to search, display and video, while contributing to new business and cross-team opportunities.

  • Own campaign strategy from prospecting through to acquisition and create paid social ad accounts.
  • Collaborate across teams to uncover paid social opportunities for existing clients and pitches.
  • Report and analyse performance across platforms to drive continuous improvement.

Job Description

Responsibilities

  • Manage and support on client accounts predominantly across paid social, with exposure to paid search, programmatic display, video and other aspects of digital marketing
  • Work within the Paid Media team to deliver paid media strategies from prospecting through to acquisition
  • Collaborate with other teams to identify paid social opportunities for existing clients and prospects within a new business context
  • Develop paid social strategies and continuously optimise campaigns
  • Work independently and alongside the team to achieve targets
  • Be involved in pitches and new business activity
  • Develop an understanding of clients’ businesses and their sectors
  • Create paid social ad account builds and manage/optimise on an ongoing basis
  • Brief designers/content producers for ad creatives and coordinate with account managers on client projects
  • Regularly report across multiple platforms and analyse performance

Requirements

  • Minimum 3 years experience managing paid social campaigns across multiple platforms
  • Expertise in paid social advertising platforms, such as Meta Ads Manager, Snapchat ads, LinkedIn ads, X ads and TikTok ads
  • Demonstrate a clear understanding of event/conversion tracking and analytics/attribution
  • Confidently develop paid social strategies
  • Be actively involved in pitches and new business activity
  • Develop an understanding of our clients’ businesses and the sectors in which they operate
  • Create paid social ad account builds and manage/optimise on an ongoing basis
  • Assist in the process of briefing designers/content producers for ad creatives
  • Carry out regular and ad hoc reporting across multiple platforms
  • Work with account managers as part of each client project team

Preferred

  • The ideal candidate will be inquisitive and have a desire to progress in a digital marketing career
  • The ability to work collaboratively with team members is essential
  • The candidate should have a passion for communication via all mediums
  • An analytical mindset is very important in this role to be able to identify areas of opportunity and performance issues
  • The ideal candidate will be confident working with numbers and data at scale
  • A creative approach is also required when creating social ads, solving problems, and understanding audience behaviour and motivations
  • Have a keen eye for detail in all aspects of their work
  • A passion for problem solving and exploring new approaches is desirable, but this is an attitude we look to instil in all our employees

Benefits

  • 33 days holiday per year inclusive of bank holidays as standard
  • Hybrid & flexible working
  • 4 Gift of Time training days a year
  • Birthday off
  • Enhanced maternity/paternity pay
  • Bike to work scheme
  • Pension
  • Bonus
  • Monthly socials
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Founded in 2019
Bengaluru, Karnataka, IND
7 employees (3 in marketing)

Traffic Signals

Monthly Visitors
20.1K
Traffic Source Mix
Search
36.3%
Direct
47.2%
Referral
8.3%
Social
6.3%
Paid
1.6%

Headcount Trend

Current headcount: ~7

Marketing Team

Marketing Team Size
3 (43% of company)
Marketing Roles Posted (Last 30 Days)
1