Responsibilities

• Own end to end paid search strategy across Google, Microsoft, YouTube and other biddable platforms and tie it to broader omnichannel goals.
• Lead client storytelling and internal collaboration to turn strategy into measurable outcomes beyond clicks.
• Drive automation and AI bidding innovations and translate new capabilities into actionable client playbooks.
• Set quality standards and mentor the team to sustain high performance and accountability.
• Coordinate scope, staffing, and delivery across account teams to ensure on time, on budget execution.
• Contribute to agency-wide paid search processes and industry thought leadership through POVs and case studies.