Responsibilities

• Campaign Coordination: Assist in the creation and management of Meta ad campaigns across Facebook and Instagram, ensuring alignment with client goals and marketing strategies.
• Ad Account Support: Help with the day-to-day operations of ad accounts, including setting up campaigns, tracking performance, and managing budgets.
• Work with the design team to gather creative assets, submit design requests, and ensure that all ads are properly launched with the right visuals and copy.
• Performance Monitoring: Conduct daily performance check-ins on active campaigns, monitoring key metrics such as impressions, clicks, conversions, and return on ad spend (ROAS).
• Campaign Optimizations: Assist in analyzing campaign data and provide insights to optimize ad performance for better results.
• Identify trends and make recommendations for improving targeting, ad formats, and bidding strategies.
• Reporting: Prepare regular performance reports for clients, including summaries of key metrics and campaign highlights.
• Client Communication Support: Help communicate with clients regarding campaign updates, performance insights, and any changes or adjustments to be made.
• UGC Script Development & Requests: Develop User-Generated Content (UGC) scripts, submit requests via Billo, and place orders for UGC materials to support ad campaigns.
• Client Onboarding Assistance: Assist with client onboarding by gathering relevant information and supporting the account management team during the setup process.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• 1-3 years of experience in digital marketing, with a focus on Meta ad platforms (Facebook, Instagram).
• Strong organizational skills with the ability to manage multiple campaigns and deadlines.
• Proficiency in Meta Ads Manager and basic understanding of performance metrics such as CTR, CPC, and ROAS.
• Excellent communication skills, with the ability to provide clear updates and insights to the team and clients.

Benefits

• Competitive salary
• Leadership role with opportunities for professional growth and development
• Paid time off and holidays
• Remote work flexibility
• Collaborative and inclusive work environment