Paid & Direct Response Content Creator at OpExpert | Glendale, CA | $80K/yr – $100K/yr

OpExpert

Paid & Direct Response Content Creator

Glendale, CA (On-site)

$80K/yr – $100K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive direct-response video content and on-camera presence for paid social performance.

Own concepting, shooting, and editing ad-first video content optimized for conversion
Must-have: 2+ years in content creation or performance marketing with proofs of DR content
Standout: Ability to repurpose top organic assets into paid creatives and collaborate with leadership

Job Description

Responsibilities

Concept, shoot, and edit ad-first video content — hooks, testimonials, demos, before/afters, and problem/solution formats — built to convert
Appear on camera as a relatable, authentic face of the brand in paid creative
Write direct response copy including hooks, headlines, captions, and CTAs that drive clicks and purchases
Partner with the founder to align creative with campaign goals, active offers, and performance KPIs
Treat every piece of content as a test — analyze what’s working, iterate fast, and apply learnings
Stay current on Meta, TikTok, and YouTube ad formats, creative trends, and best practices
Create community-first content that feels real and resonates — not over-produced or overly branded
Manage day-to-day posting across Instagram, TikTok, and YouTube with a consistent, relatable voice
Identify top-performing organic content and repurpose it as paid ad creative
Monitor comments and community sentiment; surface insights to leadership regularly
Support outreach and management of UGC creators and gifting partnerships
Brief creators with clear direct response objectives, not just aesthetic direction
Track content performance by creator and format to identify what’s worth scaling

Requirements

2+ years of experience in content creation, paid social, or performance marketing
Experience in beauty, personal care, or consumer e-commerce strongly preferred
Proven track record creating direct response content that performs on Meta and/or TikTok
Comfortable and experienced being on camera in both ad and brand content
Strong video shooting and editing skills; CapCut, Adobe Premiere, or similar
Working knowledge of Meta Ads Manager or TikTok Ads Manager a strong plus
Solid copywriting instincts — especially hooks, CTAs, and short-form persuasion
Highly organized with the ability to manage multiple content streams simultaneously
Bachelor’s degree preferred; portfolio and results matter more

OpExpert

OpExpert is a no-code integration platform focused on providing unified IT operations management. With an extensive library of connectors, OpExpert seamlessly integrates all the disparate tools and solutions used by an IT organization and simplifies its operations. OpExpert simplifies the management of even the most complex of IT environments.

Founded in 2020

Palm Coast, Florida, USA

1 employees

www.opexpert.com