Organic Search Manager (Remote)

USA (Remote)

$120K/yr – $130K/yrSenior Level5+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own an end-to-end SEO and AI-first search program that drives high-intent organic traffic and brand authority across generative search, while aligning product, marketing and engineering for scalable, AI-ready SEO.

  • Growth engine for full-funnel keyword strategy with a focus on position 1 wins and question-based queries.
  • Brand authority and content optimization for AI, LLMs, and conversational search with schema and structured data.

Job Description

Responsibilities
  • Own the end-to-end identification and execution of a full-funnel keyword strategy, targeting high-intent keywords, head terms, and "question-based" queries to drive qualified organic traffic.
  • Actively monitor keyword performance and implement on-page optimization tactics to secure "Position 1" rankings
  • Regularly analyze competitor keyword profiles to identify missed opportunities and recapture market share
  • Develop and execute strategies to ensure brand authority within AI-generated answers and LLMs and conversational search platforms.
  • Identify audience-aligned prompts and optimize site architecture to ensure brand content is selected as the "preferred answer" for generative search responses
  • Utilize AI personas to simulate diverse user journeys, refining how the brand is perceived and synthesized by various AI models and LLMs.
  • Manage site structure, 404/redirect mapping, and crawlability while optimizing Core Web Vitals to ensure a frictionless, high-speed user experience.
  • Implement sophisticated Schema Markup to provide explicit context and authorship signals to modern AI crawlers.
  • Partner with content teams to develop optimized content
  • Execute precise optimizations for page titles, meta-descriptions, H1-H4 tagging, and internal linking structures to maximize relevance and ranking power.
Requirements
  • Bachelor’s Degree in Marketing or similar field, or equivalent work experience
  • 5+ years of experience managing organic search strategy
  • Experience with B2B marketing in the technology industry (IT Security and SaaS marketing a plus)
  • Experience with Salesforce and Google Analytics
  • Significant experience managing SEO and GEO strategy
  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
  • Expert in end-to-end marketing for inbound marketing functions
  • Strong analytical skills and the ability to extract meaning from data and apply that meaning to improving program performance
Nice to Have
    Benefits
    KnowBe4 logo

    KnowBe4

    3.8 Glassdoor

    KnowBe4 empowers your workforce to make smarter security decisions every day. Trusted by over 70,000 organizations worldwide, KnowBe4 helps you strengthen your security culture and manage human risk. KnowBe4 offers a comprehensive AI-driven "best-of-suite" platform for human risk management (HRM), creating an adaptive defense layer that fortifies user behavior against the latest cybersecurity threats.The HRM+ platform includes modules for awareness and compliance training, cloud email security, real-time security coaching, crowdsourced anti-phishing, AI Defense Agents and more. As the only global security platform of its kind, KnowBe4 transforms your largest attack surface—your workforce—into your biggest asset, actively protecting your organization against cybersecurity threats.

    Founded in 2010
    Clearwater, Florida, USA
    2.3K employees (124 in marketing)
    70% recommend to a friend
    74% CEO approval

    Traffic Signals

    Monthly Visitors
    3.5M
    Monthly Google Ads Budget
    $433.6K
    Traffic Source Mix
    Search
    19.4%
    Direct
    72.4%
    Referral
    6.1%
    Social
    0.4%
    Paid
    1.7%

    Headcount Trend

    Current headcount: ~2.3K

    Marketing Team

    Marketing Team Size
    83 (4% of company)
    Marketing Roles Posted (Last 30 Days)
    4

    Funding

    Total Funding
    $2.2B
    Last Raise
    $1.5B
    Debt Financing, 9 months ago

    Funding History

    • Jun 2025
      Debt Financing • $1.5B
    • Jun 2023
      Debt Financing • $300M
    • Jan 2020
      Series Unknown

    Recent News