Responsibilities

• Campaign & Brand Continuity: Translate overarching university marketing strategies into cohesive, multi-channel visual campaigns. Ensure a consistent look, feel, and voice across all digital touchpoints (web, social, email, and digital ads).
• Digital Asset Design: Design and produce high-quality digital assets rooted in solid design principles.
• Multimedia Production: Script, shoot, and edit short-form and mid-form video content and capture high-quality campus photography, ensuring all visual content aligns with Olivet's brand guidelines.
• Integrated Print Support: Utilize your design foundation to occasionally support hybrid campaigns that include print collateral, ensuring seamless cross-media brand alignment.

Requirements

• A portfolio that demonstrates equivalent capability in campaign concepting, graphic design, and multimedia production execution.
• Design & Brand Acumen: Brings not just clean execution but can create materials that resonate with Gen Z and is not afraid to take design risks that are outside the box.
• Technical Skills: Mastery of the Adobe Creative Suite. Experience with Figma or Canva for team-shared assets is a plus.
• Equipment Savvy: Comfort operating DSLR/mirrorless cameras, mobile shooting rigs, audio mics, and basic lighting setups for field production.