Responsibilities

• Support the development and maintenance of SPX Cooling’s B2B websites and digital portals, collaborating with IT and external agencies.
• Apply knowledge of CMS platforms, user experience, and SEO best practices to optimize web performance.
• Execute and manage routine website updates; monitor site health and SEO using Google Analytics and related tools.
• Maintain marketing databases, forms and workflows in HubSpot, and assist in Salesforce CRM sync.
• Manage account-based marketing strategies by coordinating digital ad asset delivery and campaign tracking, serving as the primary liaison to external agency partners.
• Assist in deploying surveys and customer feedback tools (e.g. NPS, customer satisfaction surveys).
• Track performance across digital channels using dashboards and analytics tools.
• Support onboarding and integration of new martech platforms as necessary.
• Actively identify areas of process improvement and champion change initiatives to help the company measure and achieve objectives and performance standards. S/he must demonstrate an “ownership mentality,” with a passion for delivering on commitments, owning results and “rolling up” his/her sleeves to drive performance.
• Effectively utilizes project management tools to improve team efficiency.

Requirements

• 5+ years of experience in digital marketing operations, marketing automation, or related roles
• Hands-on experience with CMS/Wordpress, Google Analytics and SEO best practices
• Proficiency with marketing automation tools, preferably HubSpot; familiarity with Salesforce integration a plus
• Strong project management skills, including experience coordinating external vendors and internal stakeholders
• Analytical mindset with ability to build and interpret performance dashboards and campaign reports
• Excellent attention to detail and ability to manage multiple digital tools and channels simultaneously
• Comfortable navigating martech ecosystems and adopting new digital platforms quickly
• Bachelor’s degree required
• Hybrid schedule
• The position may require working occasionally outside normal work hours.
• Occasional lifting up to 50 pounds.

Preferred

• Excellent written and verbal communication skills to clearly articulate vision and data analyses.
• Highly organized with the ability to manage multiple tasks and priorities.
• High value for quality, compassion, teamwork, collaboration and fun!
• Able to work well under pressure within a fast-paced environment.

Benefits

• Generous and flexible paid time off including paid personal time off, caregiver, parental, and volunteer leave
• Competitive health insurance plans and 401(k) match, with benefits starting day one
• Competitive and performance-based compensation packages and bonus plans
• Educational assistance, leadership development programs, and recognition programs