Media Relations Manager

New York, USA (Hybrid)

$80K/yr – $95K/yrMid Level6+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

The role centers on strategic media relations, journalist outreach, and proactive opportunities while monitoring media landscapes and advising on paid media. Candidates should have 5-6 years in media relations, strong writing, and an entrepreneurial mindset, with interest in global health and policy. The position also involves crisis support, media training, and analytics to optimize pitching and coverage.

Job Description

Responsibilities

  • Strategy: Advise internal teams and clients on proactive and reactive media strategies, including on how to effectively engage journalists, columnists and editors across a wide range of beats and subject areas. Must have a sharp eye for the moments and angles most likely to break through.
  • Media Intelligence: Maintain a deep, current understanding of evolving media landscapes, including beat shifts and emerging editorial priorities across a range of outlets (print, broadcast, wire services, podcasts, newsletters). Use and advise on essential tools to strengthen media relations (e.g., media databases, monitoring resources). Monitor real-time news cycles to identify timely opportunities for proactive outreach and to position clients.
  • Relationships: Proactively reach out to journalists and editors to build and maintain relationships, ensuring a strong understanding of their interests and priorities for coverage. Pitch story ideas to contacts and share journalist insights with teams and clients to maximize the chances of strong coverage.
  • Paid Media: Conduct ongoing research into paid and sponsored media opportunities — including branded content, newsletter sponsorships, and media events — and provide thoughtful recommendations on how these can complement earned media strategies.
  • Pitch & Placement: Lead the development and distribution of compelling, well-crafted media materials — including pitches, press releases, media advisories, and op-eds — that are tightly aligned with client goals and tailored to the interests of target journalists.
  • Coverage Analysis: Systematically track media placements and assess coverage quality across outlets, formats, and reporters. Provide insights — identifying what's resonating, what's missing, and how messaging or targeting should evolve — and translate those findings into concrete adjustments to pitching strategy.
  • Spokesperson & Media Training Support: Partner with internal teams and clients to prepare spokespeople for media interactions, including developing talking points, anticipating likely lines of questioning, and supporting prep sessions ahead of interviews or high-profile announcements.
  • Crisis & Issues Management: Support rapid response efforts during sensitive or high-stakes situations, helping to develop proactive and reactive messaging, coordinate media responses, and protect client reputation.
  • New Business: Contribute to new business proposals by bringing media expertise to pitches, helping to propose creative media tactics, and demonstrating knowledge of the competitive media landscape.

Requirements

  • 5-6 years of overall experience with strong expertise in media relations, including a track record of media placements and relationships with reporters.
  • Bachelor's degree; degree in Communications or Journalism a plus.
  • Demonstrated excellent writing and editing skills, with the ability to simplify complex topics for public audiences.
  • Strong organizational skills and attention to detail.
  • Entrepreneurial mindset, creativity, and demonstrated interest in global health and policy.
  • Experience in global health or other development companies/organizations; agency experience is a plus.

Preferred

  • Experience working in global health and with media outside the US is a plus.

Benefits

    Global Health Strategies (GHS) logo

    Global Health Strategies (GHS)

    3.3 Glassdoor

    Global Health Strategies (GHS) is an international consulting company that specializes in global health communications, advocacy, research and strategy. We focus on public health issues that impact developing nations and emerging markets. Our clients include leading foundations, industry, NGOs, government agencies, academic institutions and product development. Our work is driven by a passion for improving the health and wellbeing of individuals and communities around the world. We offer the skills, knowledge and goal-driven efficiency to enhance our clients' efforts to address some of the world’s toughest health challenges, including HIV/AIDS, tuberculosis, malaria, polio eradication, sexual and reproductive health and vaccines.GHS has offices in the US, the UK, India, China, Brazil, Kenya and South Africa, and works with philanthropies, industry, multinational organizations, NGOs and governments around the world.

    Founded in 2002
    New York, New York, USA
    251 employees (17 in marketing)
    41% recommend to a friend
    56% CEO approval

    Traffic Signals

    Monthly Visitors
    29.3K
    Traffic Source Mix
    Search
    45.5%
    Direct
    38.5%
    Referral
    7.9%
    Social
    6.4%
    Paid
    1.3%

    Headcount Trend

    Current headcount: ~251

    Marketing Team

    Marketing Team Size
    17 (7% of company)
    Marketing Roles Posted (Last 30 Days)
    2