Media Planner (Temporary Role) at CROSSMEDIA | New York, USA

CROSSMEDIA

Media Planner (Temporary Role)

New York, USA (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive strategic media planning and client leadership as the Planner, with cross-channel integration and mentorship responsibilities.

Must-have: 2-3+ years of experience in media planning at an ad agency.
Standout: Mentors Assistant Planner and coordinates cross-agency presentations.

Job Description

Responsibilities

- Lean in to the strategic media plan development and holistic plan narrative, including tactical details and campaign performance. - The Planner maintains and grows a foundational knowledge of both online and offline media channels. - Collaborates with Investment, Redbox (Analytics) and Strategy team members to ensure actionable audience insights are incorporated into strategic recommendation. - Manages weekly status calls and serves as the main point of contact with clients. - Manages client budgets and upkeep of flowcharts to maintain holistic media plan accuracy. - Monitors the pulse on changing media and client trends. - Collaborates on tactical presentations with the Investment team, assuring a clear story and approach which is built around the strategic presentation. - Masters tools like Vivvix/Pathmatics, YouGov, MRI/Simmons, Infegy, Commspoint, RBOO and NMI and questions data and usage rigorously. - The first ‘gatekeeper’ and reviewer for Assistant’s work. - Articulates a strong understanding of quantitative media strategy elements – media mix, role of channel, reach and frequency, flighting strategy, etc.

Requirements

- Bachelor’s Degree - 2-3 + years of experience in media planning at an ad agency - Ability to juggle multiple client projects and responsibilities and meet deadlines - Attention to detail and organizational skills while working in a fast-paced environment - Strong written and verbal communication skills - Excellent analytical and math skills - Capable of working independently and managing projects from start to finish - Experience with managing and mentoring junior team members - Takes initiative in acquiring new skills and taking on a workload - Professionalism and confidence in working with vendors, team members and clients

Benefits

- Flexibility to work in hybrid manner with in-office and work from home options (depending on role). - Open/Flexible PTO with US & UK specific policies - Sponsored healthcare options and agency-wide physical & mental health support - 401k with company match (USA), and generous Pension (UK) - Paid sabbatical at significant milestone anniversaries - Generous paid parental leave policy

CROSSMEDIA

3.9 Glassdoor

Welcome to Crossmedia, a global, independent and minority-owned, full-funnel agency committed to doing media the right way for the last 25 years. Rooted in TRUST, REASON, and the Pursuit of HAPPINESS, we are committed to acting without bias and backed by the strictest transparency standards, making decisions grounded in data and common sense, and leading with strategies that deliver employee, client, and customer satisfaction. We focus on what media agencies should do: create innovative connections between brands and people regardless of channel or budget, and we do it in an honest way.Our culture is also pretty great. We invest in every colleague’s professional and personal wellbeing and growth, with XM groups like XMEquity365, XMFit, XMReads, and more! Of course, we also have our famous Burgerday every month, along with regular wellness workshops and educational sessions—part of the reason Crossmedia has been named to Ad Age’s Best Places to Work list the past six years in a row!Crossmedia is headquartered in New York and has hubs across the U.S., London, Germany and Toronto.

Founded in 2000

New York, New York, USA

321 employees (103 in marketing)

crossmedia.com

71% recommend to a friend

89% CEO approval