Media Planner (Strategy & Planning)

New York City, NY (Remote)

$61K/yr – $94K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the day to day media planning and client-facing POV work, balancing budget control, research, and cross‑agency collaboration to deliver digital media plans that meet brand goals.

  • Own media execution and budget monitoring across plans and schedules.
  • Gather data and craft consumer-focused digital media recommendations.
  • Collaborate with implementation teams and partner agencies to ensure plans are delivered effectively.

Job Description

Responsibilities

  • Assist the Supervisor in development of digital media plan options and recommendations
  • Maintain accurate budget control and flow of media activity and update client on timely/consistent basis
  • Demonstrate strong understanding of online media fundamentals, including media math, target audience development, and communication goals (reach/frequency)
  • Demonstrate proficiency with systems/tools (MRI, MediaTools, ComScore)
  • Gather and analyze appropriate research to provide sound, strategic, consumer-focused digital media recommendations
  • Establish collaborative, productive working relationship with implementation teams to ensure media strategies are being delivered and brand goals and client needs are being met
  • Ensure proper execution of digital media plans by monitoring buys/schedules
  • Develop strong working relationship with partner agencies (where/when applicable), helping create a seamless communications process
  • Demonstrate creativity and agility when problem solving
  • Deliver POVs/position papers on key client issues and/or client opportunities

Requirements

  • 2-3+ years of experience supporting digital and traditional media campaigns, ideally at an agency
  • MediaTools knowledge is a must
  • Familiarity with competitive systems (AdViews, Kantar, etc.) and research tools (MRI, Comscore, etc.)
  • Strong proficiency in Excel
  • Strong communication and presentation skills
  • Professional, with strong teamwork skills
  • Passionate about finding effective solutions to problems
  • Adept at time management and handling shifting priorities

Benefits

  • The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.
  • Our best-in-class wellness and benefits offerings include:Paid Family Care for parents and caregivers for 12 weeks or moreMonetary assistance and support for Adoption, Surrogacy and FertilityMonetary assistance and support for pet adoptionEmployee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balanceTuition AssistancePaid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and moreMatching Gifts programsFlexible working arrangements‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)Business Resource Groups that support multiple affinities and alliances
  • The Power of One starts with our people! To do powerful things, we offer powerful resources.
  • Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
Publicis Groupe Holdings B.V logo

Publicis Groupe Holdings B.V

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K

Marketing Team

Marketing Team Size
2,719 (25% of company)
Median Career Experience
13.5 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
215