Media Planner

New York City, NY (On-site)

$40K/yr – $75K/yrMid Level2+ years expFull time

Posted 5 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own media planning discipline by turning brand goals into data informed plans, while coordinating cross functional teams and flagging risks early.

  • Strategy & Plan Development: translate objectives into tactical recommendations
  • Plan Management & Optimization: manage budgets and monitor plan performance with analytics partners
  • Client & Cross-Functional Collaboration: lead client meetings and align internal teams

Job Description

Responsibilities

  • Strategy & Plan Development: Contribute to the development of full-funnel media strategies across channels
  • Strategy & Plan Development: Translate brand objectives into tactical media recommendations
  • Strategy & Plan Development: Analyze competitive insights and research to inform planning decisions
  • Strategy & Plan Development: Partner with Senior members of the team to build integrated, data-informed plans
  • Plan Management & Optimization: Own media flowcharts and budget allocations with accuracy and accountability
  • Plan Management & Optimization: Monitor plan performance in collaborations with Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
  • Plan Management & Optimization: Identify optimization opportunities and recommend adjustments
  • Plan Management & Optimization: Maintain planning tools and documentation with precision
  • Client & Cross-Functional Collaboration: Lead portions of client meetings and internal cross-discipline status calls
  • Client & Cross-Functional Collaboration: Present plan updates and explain strategic recommendations clearly
  • Client & Cross-Functional Collaboration: Serve as key liaison between Planning, Project Management, Data & Analytics, Meda Tech & Operations and Biddable (Search, Social & Programmatic) teams
  • Strategic Presence & Ownership: Think ahead and anticipate business needs
  • Strategic Presence & Ownership: Bring thoughtful perspectives to planning discussions
  • Strategic Presence & Ownership: Confidently communicate brand knowledge and media rationale
  • Strategic Presence & Ownership: Proactively flag risks, opportunities and gaps

Requirements

  • Bachelor’s degree (Advertising/Marketing, Communications, or Business preferred)
  • 1-2 years of media planning experience (Pharma vertical is a plus!)
  • Strong presentation and communication skills
  • Ability to analyze data and translate into action
  • Comfort managing budgets and planning documents
  • Proficiency in Excel and Powerpoint
  • Ability to manage multiple projects in a fast-paced environment
  • Confidence to speak up and contribute to ideas

Preferred

  • Pharma vertical experience is a plus
SSCG Media Group logo

SSCG Media Group

SSCG Media Group (SSCGMedia.com) is one of the largest full-service, 100% healthcare-focused strategic media planning and buying groups in the world and is a proud member of the Omnicom Health Group Family.Globally, we have 6 agency locations. Five of them located within the United States: New York City (2); Princeton, NJ; Parsippany, NJ; and Irvine, CA and one located London, UK. Be a part of a forward thinking, creative and entrepreneurial team. Join an organization that has experienced tremendous growth and doesn’t plan to stop anytime soon! See how Substance, Style, Conviction and Grace (SSCG) are held as core values and recognized in you. We offer rich opportunities for our talent to learn, grow, be challenged, and find their passion in their work. If you have Substance, Style, Conviction and Grace (along with all the skills below), we want to hear from you!

Founded in 2008
New York, New York, USA
107 employees (47 in marketing)

Traffic Signals

Monthly Visitors
2.5K
Traffic Source Mix
Search
32.4%
Direct
41.9%
Referral
12.7%
Social
10%
Paid
1.9%

Headcount Trend

Current headcount: ~107

Marketing Team

Marketing Team Size
47 (44% of company)
Marketing Roles Posted (Last 30 Days)
8