Responsibilities

• Maintain and update market-specific annual media plans and provide recommendations throughout the year, including budget reallocation and increased investment opportunities.
• Partner closely with the Account team and sister-agency media buyers to respond to client requests and support market-level reporting.
• Develop presentation materials and assist in preparing for client meetings.
• Analyze digital campaign performance and collaborate with internal teams to develop insights and optimization recommendations.
• Support the Associate Media Director on special projects such as competitive spending analyses and evaluation of new media opportunities.
• Build and maintain strong working relationships with cross-functional teams including Account, Ad Operations, Analytics, Finance, Traffic, Broadcast/Digital Buyers, and media vendors to ensure deadlines and deliverables are met.
• Attend presentations from media partners and help identify customized opportunities that align with client objectives.
• Continue developing presentation and client-facing skills as opportunities arise.
• Other duties as assigned

Requirements

• 2+ years of experience in media planning or related field
• Strong interest in and passion for the media industry, including Digital, Broadcast, Emerging Media, and Sales Promotion.
• Understanding of media planning principles and digital/media terminology, with a willingness to learn and adapt as new media channels emerge.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Word, Excel, PowerPoint, and Keynote.
• Experience with media planning tools is a plus but not required.
• Experience in retail advertising and/or the automotive category is preferred but not required.
• Willingness to travel occasionally for client meetings.

Nice To Have

• Experience with media planning tools is a plus but not required.
• Experience in retail advertising and/or the automotive category is preferred but not required.

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parential and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off