Media Planner, Global, AWS Brand Media

Seattle, WA (Unknown)

$83K/yr – $152K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive global paid media strategy and execution for AWS across channels with emphasis on APJ markets.

  • Must-have: 4+ years of marketing experience and cross-channel campaign delivery.
  • Standout: Experience coordinating with agencies and vendors across global markets for flawless execution.

Job Description

Responsibilities

  • Support development and execute media strategy across multiple channels (TV, Digital, Social, Programmatic, OOH, Audio, Video) and countries, with particular focus on APJ market dynamics and cultural nuances
  • Own operational paid media functions including approvals, deliverable deadlines, tracking, and budget oversight for global campaigns
  • Lead competitive intelligence efforts by conducting comprehensive industry analysis, monitoring competitor media strategies, and identifying category/industry trends to inform strategic recommendations and maintain AWS's competitive positioning.
  • Work closely with agency partners and communicating effectively with key stakeholders across the business
  • Oversee monitoring and optimization of day-to-day performance of live campaigns, reporting results to wider team and stakeholders with actionable insights
  • Collaborate with Senior Managers to develop and present recommendations, evaluations, points of view, and media analyses to relevant stakeholders
  • Build relationships with media agencies and vendors across global markets to ensure flawless campaign execution and knowledge sharing of regional best practices
  • Leverage measurement frameworks and analytics tools to provide data-driven insights that inform future campaign planning and demonstrate ROI

Requirements

  • 4+ years of professional non-internship marketing experience
  • Experience building and optimizing multiple, simultaneous marketing campaigns
  • Experience managing or working within cross-functional marketing and creative teams
  • Experience delivering paid media campaigns spanning TV, print ads and digital/social channels
  • Experience across affiliate marketing, PPC, SEM and social media advertising

Preferred

  • Experience in multi-territory campaign management
  • Experience in digital marketing and content production timelines and process
  • Experience using data and metrics to drive improvements

Benefits

  • comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
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Amazon Web Services

For almost 15 years, Amazon Web Services has been the world’s most comprehensive and broadly adopted cloud offering. Amazon Web Services has been continually expanding its services to support virtually any cloud workload, and it now has more than 200 fully featured services for compute, storage, databases, networking, analytics, machine learning and artificial intelligence (AI), Internet of Things (IoT), mobile, security, hybrid, virtual and augmented reality (VR and AR), media, and application development, deployment, and management from 81 Availability Zones (AZs) within 25 geographic regions, with announced plans for 21 more Availability Zones and seven more Amazon Web Services regions. Millions of customers—including the fastest-growing startups, largest enterprises, and leading government agencies—trust Amazon Web Services to power their infrastructure, become more agile, and lower costs.

Beijing, CHN

Traffic Signals

Monthly Google Ads Budget
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Marketing Team

Median Career Experience
7 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
7