Measurement Strategist

Seattle, WA (Hybrid)

$90K/yr – $110K/yrMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive measurement strategy and analytics across digital campaigns, turning data into actionable business insights.

  • Own measurement strategy end to end
  • Must-have: 5+ years in analytics or measurement
  • Standout: Experience with MMM, incrementality, and brand lift studies

Job Description

Responsibilities

  • Own Measurement Strategy End to End
  • Lead measurement strategy across your accounts, owning the full measurement loop from defining the learning agenda to delivering actionable insights
  • Design Testing Roadmaps and Methodologies
  • Develop clear, structured test roadmaps across channels and campaigns
  • Translate Data into Business Impact
  • Synthesize complex data into clear, compelling narratives for clients and internal stakeholders
  • Partner Cross-Functionally
  • Work closely with media strategists, BI and data teams, and client leads to align measurement strategies with broader campaign and business goals
  • Support New Business and Thought Leadership
  • Contribute to new business pitches by articulating measurement strategy as a core differentiator
  • Build and Scale Measurement Frameworks
  • Contribute to the development of internal tools, frameworks, and playbooks that help scale measurement capabilities across teams

Requirements

  • 5+ years in analytics, measurement, or a closely adjacent field
  • Hands-on experience with one or more of: MMM, geo holdout testing, incrementality measurement, brand lift studies
  • Strong communicator — comfortable presenting to clients and working across media, strategy, and data teams
  • Familiarity with the paid media landscape (search, social, programmatic) and how measurement connects to media decisions

Preferred

  • Agency or consulting experience a plus

Benefits

  • Remote or hybrid work environment with flexible hours
  • Unlimited PTO + company holidays
  • Comprehensive medical, dental, vision, and disability coverage
  • Life & AD&D insurance
  • 401(k) with company match
  • Paid parental leave & family support
  • Pet care perks & insurance
  • Learning & career development programs
  • Commuter & transit benefits
  • Exclusive employee discounts
New Engen logo

New Engen

3.6 Glassdoor

New Engen is a digital marketing agency driving impact for brands across every phase of the customer journey – maximizing it, measuring it, and repeating it. Through a genuine passion for building brands, a relentless desire to challenge the status quo, and deep digital expertise across hundreds of brands and verticals, we put our clients on the cutting edge of what’s possible in digital marketing.

Founded in 2016
Seattle, Washington, US
479 employees (204 in marketing)
74% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
33.3K
Monthly Google Ads Budget
$53
Traffic Source Mix
Search
30.6%
Direct
45.4%
Referral
15.4%
Social
6.9%
Paid
1.4%

Headcount Trend

Current headcount: ~471

Marketing Team

Marketing Team Size
184 (39% of company)
Median Career Experience
9 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
27

Funding

Total Funding
$10.6M
Last Raise
$8.1M
Private Equity, 4 years ago

Funding History

  • Dec 2021
    Private Equity
  • May 2017
    Series A • $8.1M
  • Sep 2016
    Seed • $2.5M

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