MarTech AI Solution Architect at Capgemini | New York City, NY | $160K/yr – $200K/yr

Capgemini

MarTech AI Solution Architect

New York City, NY (Hybrid)

$160K/yr – $200K/yrSenior Level8+ years expFull time

Posted 5 weeks ago

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Job Summary

Own AI-enabled MarTech architecture and turn GenAI driven patterns into scalable campaign and personalization workflows that connect CDPs, marketing systems, and decisioning engines.

Responsibilities: Define AI-enabled MarTech architectures; design AI-assisted workflows and automation; drive AI-led optimization across planning, segmentation, activation, content ops, and analytics.
Collaboration: partner with engineering and data teams on integrations and orchestration; prototype rapidly with GenAI platforms; create modernization roadmaps and practical adoption patterns.

Job Description

Responsibilities

Define AI-enabled MarTech architecture patterns across campaign orchestration, personalization, customer engagement, and marketing operations
Design modern marketing workflows leveraging AI agents, copilots, and automation platforms
Identify opportunities for AI-led optimization across campaign planning, segmentation, audience activation, content operations, and analytics
Develop end-to-end architecture blueprints across CDPs, campaign systems, workflow tools, decisioning engines, and AI services
Assess current-state MarTech ecosystems and define modernization strategies and roadmaps
Drive use cases including:
AI-assisted campaign planning and optimization
Audience intelligence and segmentation
Real-time personalization and decisioning
Marketing workflow automation
AI-driven measurement and performance optimization

Collaborate with engineering and data teams on integration patterns, APIs, and orchestration layers
Support rapid prototyping and proof-of-concept development using GenAI/AI platforms
Develop solution recommendations that balance business outcomes, scalability, governance, and operational efficiency
Stay current on emerging trends in AI-native enterprise software and MarTech operating models

Requirements

8+ years of experience in MarTech, Customer Experience, Digital Marketing, or Marketing Technology architecture
Strong understanding of enterprise marketing ecosystems and customer engagement platforms
Hands-on experience in one or more of the following:
Campaign orchestration
Customer decisioning
Marketing automation
Customer Data Platforms (CDP)
Personalization platforms
Marketing analytics and measurement
Content operations / DAM workflows
Practical understanding of GenAI, LLMs, AI agents, copilots, RAG architectures, or workflow automation
Experience designing enterprise integration architectures and API-driven ecosystems
Ability to translate business requirements into scalable, production-ready technology solutions
Strong stakeholder communication and workshop facilitation skills

Preferred

Experience with platforms such as: Adobe Experience Cloud, Salesforce Marketing Cloud/Data Cloud, Braze, Segment, Tealium, Workfront, Aprimo , or similar ecosystems
Exposure to AI-enabled marketing operations or AI-native workflow transformation initiatives
Familiarity with cloud AI platforms such as OpenAI, Anthropic, Google Gemini, AWS Bedrock, or Azure AI
Experience in Financial Services, Insurance, Retail , or other regulated enterprise industries
Background in consulting, digital transformation, or enterprise architecture
Experience supporting innovation labs, rapid prototyping, or emerging product initiatives
Agentic workflow platforms and multi-agent orchestration
Real-time event-driven marketing
Marketing copilot experiences
Content supply chain modernization
AI governance within marketing ecosystems
GEO / AI-driven search optimization
Experimentation and optimization platforms

Benefits

Compensation

For this role, the gross annual base salary range is $160,000 - $200,000/ yearly for a full-time position. This range covers base pay only; we will discuss any bonuses, incentives, and benefits during the hiring process. Your exact offer will depend on objective, job-related factors – like your experience, skills, and qualifications – in line with our fair pay principles. If a collective labour agreement applies to this role, we will share the relevant pay scale details with you. Note: We never ask about your current or past salary during our recruitment process.

How to Apply

About Capgemini

Location & Role

Location: NYC Metro (Hybrid – onsite as required)
Employment Type: Full-time
Work Authorization: - Candidates must be authorized to work in the U.S. - No visa sponsorship (current or future) is available for this role

Capgemini

3.8 Glassdoor

Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2024 global revenues of €22.1 billion. Get The Future You Want | www.capgemini.com

Founded in 2000

Paris, France, FR

316K employees (4,792 in marketing)

www.capgemini.com

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84% CEO approval