Marketing Technology Data Modeler

Atlanta, GA (On-site)

Salary Not AvailableSenior Level8+ years expContract

Posted 5 weeks ago

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Job Summary

Own data modeling and governance for marketing platforms to enable a trusted 360 view, segmentation, attribution, and activation decisions.

  • Own data modeling and schemas that power Customer 360, segmentation, attribution, and campaign analytics.
  • Orchestrate data integration and standard governance across CRM, CDP, and marketing apps.
  • Partner with marketing, analytics, product, and engineering to translate business needs into scalable data solutions and BI-ready datasets.

Job Description

  • Design conceptual, logical, and physical data models for customer data platforms, CRM systems, and marketing technology solutions.
  • Build scalable customer data models supporting Customer 360, segmentation, attribution, personalization, and campaign analytics.
  • Develop and maintain data schemas for structured and semi-structured marketing data.
  • Collaborate with engineering teams to integrate data across enterprise systems, cloud platforms, and marketing applications.
  • Define data mappings, transformations, and data flows between source systems and downstream activation platforms.
  • Establish data standards, governance practices, metadata management, and documentation processes.
  • Ensure data quality, consistency, compliance, and lineage across marketing data assets.
  • Enable advanced analytics, predictive modeling, reporting, and business intelligence initiatives.
  • Partner with marketing, analytics, product, and engineering teams to translate business requirements into scalable data solutions.

Marketing Team

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