Marketing Technology & Automation Specialist - Aurora, IL at Mitutoyo America Corporation | Aurora, IL | $70K/yr – $80K/yr

Mitutoyo America Corporation

Marketing Technology & Automation Specialist - Aurora, IL

Aurora, IL (On-site)

$70K/yr – $80K/yrMid Level3+ years expFull time

Posted 3 weeks ago

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Job Summary

Own HubSpot driven marketing operations and analytics at scale, aligning automation, data governance, and campaigns with sales, CS, and operations.

HubSpot Operations: manage and optimize marketing tech, workflows, lead scoring, routing, and lifecycle automation.
Analytics & Governance: integrity, segmentation, dashboards, reporting, and cross-team process improvements.

Job Description

Responsibilities - Manage and optimize HubSpot and related marketing technologies. - Develop and maintain CRM workflows, lead scoring models, lead routing, and customer lifecycle automation. - Build and execute email marketing campaigns, nurture programs, landing pages, forms, and automated customer journeys. - Manage CRM data integrity, segmentation, reporting, and governance. - Develop dashboards, KPI reports, and campaign performance analytics. - Analyze marketing and sales data to identify trends and opportunities for improvement. - Support content optimization, personalization, and digital marketing initiatives. - Train and support internal users on HubSpot, CRM processes, and marketing automation best practices. - Collaborate with marketing, sales, customer service, and operations teams to improve processes and drive growth. - Support marketing operations, project coordination, branded merchandise programs, and special initiatives. Requirements - Bachelor’s degree in marketing, Communications, Business, or a related field. - 3–5 years of experience in digital marketing, marketing automation, CRM administration, or marketing operations. - Hands-on experience with HubSpot or similar marketing automation platforms. - Experience managing email marketing campaigns, workflows, reporting, and lead management processes. - Strong analytical, organizational, and project management skills. - Proficiency in Microsoft Office (Excel, Word, PowerPoint). Nice to have - HubSpot certifications. - Experience with Oracle Redwood CRM or similar CRM platforms. - Working knowledge of Adobe Creative Suite. - Experience with AI-powered marketing tools. - Manufacturing, industrial, or B2B marketing experience. Benefits - Competitive Salary package - $70K - $80K - Minimum 17 days PTO plus at least 10 paid holidays per year - Shut down period at the end of the year - Medical, Dental, Vision & Life Insurance - STD, LTD, Employee Assistance Program - 401(k) Plan plus company match - Tuition Reimbursement - Service Recognition - Company Vacation House in Florida

Mitutoyo America Corporation

The world’s largest metrology company was founded in 1934 by Yehan Numata with one product – the micrometer. Mitutoyo’s philosophy at that time was to make the best mechanical micrometer in the world. But also to produce them in quantities that made them affordable and available to all of manufacturing so they could improve the quality of the products they manufactured. This philosophy was expanded in the next several decades to include a wider product offering focused on mechanical, dimensional gaging products. Mitutoyo focused its R&D and production efforts on creating the most advanced micrometers, calipers, indicators and other measurement tools in the world.Mitutoyo America Corporation is a sales, marketing, and most importantly a service organization that was established in the United States by Mitutoyo Corporation in 1963. Since day one of operations, supporting custom- ers has been the first priority. Initially we provided replacement parts and repair services. As our customer base grew, so did customer service demands. In response we built one of the highest performance A2LA Accredited Calibration Laboratory’s (A2LA Certificate #750-01) in the nation. Now we offer turnkey metrology solutions and even integrate measuring directly into manufacturing processes via inline automation. Mitutoyo America is also the first service organization to have A2LA Accredited Field Service Technicians. State-of-the-art M3 Solution Centers are geographically positioned to cover the United States. Local software design and development translates into well resourced software support. We also provide education and training through the Mitutoyo Institute of Metrology. Overall, Mitutoyo America Corporation is configured to provide our customers with all the competitive advantages that result from application of best practice metrology.

Founded in 1963

Aurora, Illinois, USA

465 employees (21 in marketing)

www.mitutoyo.com