Marketing Technologies Engineer (Analytics) — Growth & Martech Engineering at Adobe | Lehi, UT | $114K/yr – $215K/yr

Adobe

Marketing Technologies Engineer (Analytics) — Growth & Martech Engineering

Lehi, UT (On-site)

$114K/yr – $215K/yrSenior Level5+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the end-to-end digital data instrumentation for the Adobe stack, partnering with product and analytics to ship accurate tracking while guarding privacy.

Own tagging and data-layer implementations using Adobe Tags, AEP Web SDK, and XDM schemas.
Collaborate with developers to validate data quality and governance across privacy governance policies.
Document standards and train teams to raise instrumentation quality and reduce handoffs.

Job Description

Responsibilities

Partner with marketing, product, and analytics to define tracking requirements and turn them into technical specs
Design scalable tagging with Adobe Tags and AEP Web SDK
Build data layers that capture data accurately
Align implementations with XDM schemas and business logic
Configure AEP (schemas, datasets, identity namespaces, ingestion)
Work with QA to validate implementations via AEP Debugger and browser DevTools
Uphold data governance and privacy (GDPR, CCPA)
Integrate Martech and third-party tools
Provide documentation, training, and support on digital data instrumentation standards

Requirements

5+ years in digital analytics/Martech implementation, working closely with developers on tracking and data pipelines
Strong Adobe stack experience: AEP (Web SDK/Alloy.js, Real-Time CDP, XDM), Tags/TMS, Analytics, and Customer Journey Analytics
Solid front-end skills (JavaScript, HTML, DOM; React/Angular a plus) with production-quality code, secure coding, and testing practices
Expertise in data layer design, governance, and debugging (browser DevTools, AEP Debugger)
SQL experience querying analytics data (BigQuery, Snowflake, or AEP Query Service)
Comfortable using AI-assisted development tools in daily workflows
Strong communicator; effective with technical and non-technical partners

Preferred

Experience with Consent Management Platforms (CMPs), server-side tagging, or integrations with platforms like Snowflake or BigQuery
Adobe certifications in AEP or Analytics
Experience with extensive data pipelines and large-scale data processing tools
Full-stack engineering familiarity and skills (Node.js or equivalent, Database, Front-end)

Benefits

comprehensive benefits programs
Focus on people, purpose and community (Adobe Life)
Company culture that empowers employees to make an impact

Adobe

4.2 Glassdoor

Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.

Founded in 1982

San Jose, CA, US

40K employees (5,864 in marketing)

www.adobe.com

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