Responsibilities

• Marketing Systems Administration
• Support the administration and day-to-day operation of Salesforce Marketing Cloud, Salesforce CRM, and related marketing platforms.
• Manage campaign setup, audience lists, workflows, customer journeys, and email deployment.
• Assist with user access, system maintenance, documentation, and process management.
• Support testing, troubleshooting, and implementation of system enhancements.
• Build, launch, and monitor marketing campaigns across email, CRM, and digital channels.
• Coordinate campaign assets, audience segmentation, scheduling, and deployment.
• Collaborate with marketing team members to ensure campaigns are executed accurately and on schedule.
• Monitor campaign performance and recommend optimization opportunities.
• Maintain data quality and assist with list management, segmentation, and CRM updates.