Marketing Support Planner

Oklahoma City, OK (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 4 months ago

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Job Summary

Own signage program scheduling and cross-functional placement optimization to maximize visibility and profitability.

  • 3–5 years in marketing operations, project management, or advertising production.
  • Experience coordinating with Merchandising, Analytics, and Retail teams to drive data-led optimization.
  • Strong ability to manage multi-team deadlines and workflow bottlenecks.

Job Description

Responsibilities

  • Maintain a master schedule of active and upcoming signage projects; anticipate risks and adjust schedules and placement accordingly.
  • Partner with cross-functional teams to determine optimal placement of signage, incorporating layout constraints and planograms; evaluate sales and profit impacts of signage placement and apply learnings to future plans.
  • Work closely with business‑unit stakeholders, operations, retail media and merchandising to ensure alignment of signage strategies with organizational goals.
  • Analyze signage performance to improve clarity, visibility and profitability.
  • Review customer behavior and traffic-flow data to inform placement decisions.
  • Evaluate previous executions, identify opportunities for improvement, and recommend optimization strategies.
  • Identify process improvements across intake, tracking, scheduling, and deployment to streamline execution.
  • Collaborate with Merchandising and Analytics teams to maintain accurate promotion vehicle inputs in Vendor Link, supporting data‑led recommendations for optimal promotional vehicles across products and categories

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, Advertising, or related field.
  • 3–5 years of experience in marketing operations, project management, advertising production, retail planning, or similar functions.
  • Strong understanding of marketing analytics, including ability to interpret data and derive insights.
  • Demonstrated experience managing complex, multi‑team workflows and deadlines.
  • Proficiency with project‑management software.

Preferred

  • Experience with retail space planning, planograms, or signage execution
  • Familiarity with analytics tools (e.g., Google Analytics, sales-performance dashboards)
  • Experience working within marketing, advertising, or merchandising environments

Benefits

  • Fuel Your Growth with Love's - company funded tuition assistance
  • Paid Time Off
  • 401(k) – 100% Match up to 5%
  • Medical/Dental/Vision Insurance the first of the month after 30 days
  • Competitive Pay
  • Career Development
Love's Travel Stops & Country Stores logo

Love's Travel Stops & Country Stores

3.7 Glassdoor

Founded in 1964 by Tom Love, Love’s Family of Companies is headquartered in Oklahoma City, and remains entirely family-owned and operated. With more than 600 locations in 42 states, Love’s approximate growth rate is 40 stores per year. From the first filling station in Watonga, Oklahoma, the Love’s commitment has remained the same: “Clean Places, Friendly Faces.” Love’s was founded on the values of integrity, Customer focus, strong work ethic, innovation and perseverance. Tom Love displayed all of these as he built Love’s from the ground up – from one small filling station in western Oklahoma in 1964 to more than 550 Love’s locations coast to coast. These core values are the keys to our success. But Tom didn’t do it by himself. He surrounded himself with visionary team members who embodied the same set of values. Today, we are looking for these in every person we hire. No matter what job you do for Love’s, your commitment to integrity, Customer focus, strong work ethic, innovation and perseverance will not only continue our legacy of growth, it will also ensure your successful career with one of America’s top-ranked private companies. Do you have what it takes?To learn more, go to www.loves.com, Facebook (www.facebook.com/lovestravelstops), or follow @LovesTravelStop on Twitter.

Founded in 1964
Oklahoma City, Oklahoma, USA
14K employees (247 in marketing)
64% recommend to a friend
78% CEO approval

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$87.2K
Traffic Source Mix
Search
25.1%
Direct
58.9%
Referral
14.1%
Social
1%
Paid
0.8%

Headcount Trend

Current headcount: ~13.6K

Marketing Team

Marketing Team Size
154 (1% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$1.1M
Last Raise
$634.8K
Grant, 2 years ago

Funding History

  • Aug 2023
    Grant • $634.8K
  • Jun 2023
    Grant • $480K

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