Marketing Strategy Associate Manager

Celebration, FL (On-site)

$91K/yr – $122K/yrSenior Level2+ years expFull time

Posted 7 days ago

Job Summary

Own end-to-end marketing execution from strategy and content to influencer initiatives, paid media input, and sales enablement, collaborating across internal teams and external partners to drive brand storytelling and lead generation.

  • Cross-functional brand strategy and influencer program ownership
  • Content calendar development and multi-channel execution
  • Sales support tooling and rigorous quality control

Job Description

Responsibilities

  • Marketing Strategy/Brand Management - Support brand strategies for the portfolio, managing key relationships with all internal partners (i.e., PR, Sales, Retail, DLR, etc.) - Contribute to the creation of influencer marketing strategies by identifying opportunities, establishing communication priorities, and supporting execution - Support paid media campaign planning through messaging strategy development, creative input, and reporting, while maximizing lead generation - Assist with ongoing reporting of key performance metrics for critical marketing initiatives Content Management & Social Media Curation - Develop and execute monthly content calendars across social platforms, ensuring integrated storytelling and consistent brand voice - Lead the creation, editing, and approval of content, including blogs, social media, CRM messaging, and sales-support materials - Manage collaboration with internal and external partners for content production, overseeing creative feedback and timelines - Support community management and consumer engagement across social channels - Assist with photo and video shoots across destinations and support content capture aligned with business and brand needs Business Development & Sales Support - Assist in developing sales strategies and tools that are easily accessible and instrumental in supporting the sales and planning process, driving higher conversion and improving client satisfaction - Ensure accuracy through copy proofing and attention to detail

Requirements

  • 2+ years experience in marketing strategy, communications, content strategy, digital marketing, and/or brand marketing
  • Experience developing content and communication strategies across multiple channels, including social media, editorial, paid media, website, and/or sales support
  • Ability to manage multiple projects and priorities in a fast-paced, collaborative environment
  • Strong writing, editing, and communication skills
  • Experience working cross-functionally with internal stakeholders and external partners
  • Strong organizational skills, critical thinking, and attention to detail

Preferred

  • Experience in weddings, hospitality, travel, luxury, lifestyle or destination marketing
  • Experience creating content that supports lead generation, conversion, and sales enablement
  • Experience overseeing or supporting content creation, photo/video shoots, and creative production
  • Experience using performance reporting and insights to inform strategy
  • Familiarity with paid media creative strategy and reporting

Benefits

  • Disney offers a rewards package to help you live your best life. This includes health and savings benefits and special extras that only Disney can provide. Learn more about our benefits at https://jobs.disneycareers.com/benefits.
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Walt Disney World

The Walt Disney World® Resort features four theme parks — the Magic Kingdom® Park, Epcot®, Disney's Hollywood StudiosTM, and Disney's Animal Kingdom® Theme Park. More than 20 resort hotels are on-site, offering several thousand rooms of themed accommodations. The nearly 40-square-miles of the Walt Disney World® Resort also feature two water parks, Disney's Blizzard Beach Water Park and Disney's Typhoon Lagoon Water Park; Disney Springs, a daytime and nighttime shopping and entertainment complex; two full-service spas; and recreational facilities including championship golf courses and a 200-acre sports complex. Complete convention and banquet events, from conferences to weddings, are tailored for business and leisure groups. In addition, off-site vacation destinations include Disney's Hilton Head Island Resort and Disney's Vero Beach Resort.Walt Disney World Resort is the largest single-site employer in the United States, employing over 80,000 cast members to bring the magic to life.

Founded in 1971
Orlando, Florida, USA
26K employees (4,189 in marketing)

Salaries

Posted range

$91K/yr – $122K/yr

Taken straight from the job posting.

See all Walt Disney World salaries

Marketing Team

Marketing Team Size
2,395 (9% of company)
Median Tenure
12.1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.2M
Monthly Google Ads Budget
$30.9K
Traffic Source Mix
Search
30.4%
Direct
44.8%
Referral
14.3%
Social
9.4%
Paid
0.9%

Headcount Trend

Current headcount: ~26.3K

Recent News

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Marketing Strategy Associate Manager

Walt Disney World · Celebration, FL · On-site