Marketing Specialist - Yacht Division

Fort Lauderdale, FL (On-site)

Salary Not AvailableEntry Level2+ years expFull time

Posted 3 months ago

Job Summary

Drive dealer marketing initiatives across multiple yacht brands, coordinating events and digital campaigns.

  • Must-have: 2-3 years in B2B marketing or related field with cross-brand coordination.
  • Standout: Experience supporting multi-brand luxury/marine marketing programs.

Job Description

Responsibilities

  • Collaborate with leadership and the marketing team to develop and implement dealer marketing strategies to increase brand awareness, dealer engagement, and drive sales.
  • Assist in the planning and execution of marketing campaigns, promotions, and event marketing initiatives across digital and traditional channels.
  • Assist in the planning and execution of digital marketing efforts, including email campaigns, social media, and online advertising, to increase dealer engagement.
  • Support digital marketing initiatives, including email campaigns, social media, online advertising, content scheduling, and campaign reporting across multiple yacht brands and dealer accounts.
  • Coordinate creative assets including photography, videography, brochures, branded collateral, and event material
  • Provide dealers with marketing resources, tools, and guidance to help them effectively promote our products and services.
  • Collaborate with cross-functional teams to ensure seamless execution of events, including sales, marketing, and operations to ensure seamless campaign and event execution.
  • Conduct post-event analysis and present recommendations to inform future strategy.
  • Conduct market and competitor research to stay up-to-date with industry trends and identify new opportunities.
  • Maintain strong organization across multiple projects, timelines, approvals, and deliverables in a fast-paced environment

Requirements

  • Bachelor's degree in marketing, communications, or a related field.
  • 2-3 years of experience in B2B sales, marketing, or business development, preferably in the marine, dealer support, or similar industry role.
  • Ability to work independently and as part of a team.
  • Proficiency with Microsoft Excel, Word, and Outlook.
  • Travel 20-30%

Preferred

  • Proficiency with HubSpot, or similar CRM/marketing systems preferred
  • Experience managing or supporting social media platforms including Instagram, Facebook, LinkedIn, and YouTube preferred
  • Marine, yachting, luxury, automotive, hospitality, or lifestyle industry experience preferred

OneWater Marine

3.6 Glassdoor

OneWater Marine (NASDAQ: ONEW) is a leading force in the marine retail industry, specializing in acquiring and operating premier dealerships across North America. With a commitment to excellence and growth, we provide tailored solutions for marine dealer owner/operators looking to transition or expand.Our aggressive expansion strategy and innovative approach to dealership management have positioned us as a trusted partner for those seeking long-term success in the marine industry. Whether you’re exploring a complete sale, partnership, or other exit strategies, OneWater Marine offers flexible, customized options designed to meet your unique needs.Discover how OneWater Marine Holdings can help you navigate your next chapter in the marine business.Visit www.OneWaterMarine.com to learn more.

Founded in 2014
Buford, Georgia, USA
213 employees (25 in marketing)
65% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
16.9K
Traffic Source Mix
Search
31.2%
Direct
55.4%
Referral
4%
Social
8.6%
Paid
0.7%

Headcount Trend

Current headcount: ~213

Recent News

Marketing Specialist - Yacht Division

OneWater Marine · Fort Lauderdale, FL · On-site