Marketing Specialist (Marketing Communications Professional II)

San Diego, CA (Unknown)

$5K/mo – $8K/moMid Level2+ years expTemporary

Posted 2 days ago

Job Summary

Own the development and execution of sport-specific marketing plans and game-day promotions to boost attendance, ticket revenue, and fan engagement, while coordinating band/spirit appearances, Aztec Kids Club activities, and cross-campus partnerships.

  • Lead marketing plans and promotions for assigned sports
  • Coordinate game-day atmosphere and band/spirit involvement
  • Support social media efforts and collaboration with student workers and campus partners

Job Description

Responsibilities

  • Develop and implement marketing plans, promotions, and strategies for assigned sports to increase attendance, ticket revenue, and fan engagement.
  • Coordinate game-day marketing for assigned sports, including video boards, music, promotional giveaways, group experiences, and overall game-day atmosphere, while assisting with football and men’s basketball promotions.
  • Coordinate SDSU Band and Spirit Squad involvement in games and special events, including appearances, uniforms, travel needs, and marketing support.
  • Coordinate the Aztec Kids Club, including memberships, communications, special promotions, events, membership materials, and efforts to increase participation.
  • Support Athletics marketing efforts through social media, budget coordination, campus event committees, and collaboration with student workers, volunteers, and campus partners.

Requirements

  • Equivalent to a bachelor's degree in a related field and two years of relevant experience.
  • Additional experience which demonstrates acquired and successfully applied knowledge and abilities shown above may be substituted for the required education on a year-for-year basis.
  • An advanced degree in a related field may be substituted for the required experience on a year-for-year basis.
  • Working knowledge of and ability to design and implement marketing plans for sports and manage multiple tasks/projects simultaneously
  • Proficiency in basic office support software (Microsoft Office Suite)
  • At least two years of full-time experience in a collegiate athletics marketing environment.
  • Experience supervising band and/or spirit squads.
  • Familiarity with San Diego State University system, and regional, national, and San Diego sports markets. Ability to understand the importance of initiating cooperation with promotional marketing within context of SDSU Athletics’ marketing.
  • Working knowledge of and ability to:
  • Effectively supervise students and/or part-time staff

Benefits

  • Generous Time Off: 15 paid holidays, vacation, and sick leave.
  • Retirement: CalPERS pension plan with retiree healthcare, and reciprocal agreements with other California public retirement systems, including the UC.
  • Health Coverage: Medical, dental, and vision options at low or no cost.
  • Education Support: CSU tuition fee waiver for employees and eligible dependents.
  • Optional Offerings: FlexCash, life and disability insurance, legal and pet plans.
  • Campus & Community: Access to the library, campus events, employee groups, and volunteer and social activities.
San Diego State University logo

San Diego State University

Founded in 1897, San Diego State University is a major public research institution that provides transformative experiences for its more than 36,000 students. SDSU ranks as the number 1 California State University in federal research support, is a long-standing Hispanic-Serving Institution (HSI) and resides on Kumeyaay land. The university is known for offering transformational research, international experiences, sustainability and entrepreneurship initiatives, internships and mentoring, and a broad range of student life and leadership opportunities. SDSU is committed to excellence and known for its efforts advancing diversity and inclusion. SDSU is nationally recognized for its study abroad initiatives, veterans’ programs and support of LGBTQA+ students, as well as its powerhouse Division I Athletics Program. Recognized as a national leader in higher education, students have access to more than 400 student clubs andorganizations and an inclusive environment with a diverse range of programs and offerings. About 54% of SDSU’s undergraduates and graduates are students of color. The university’s rich campus life and ideal location offers opportunities for students to lead and engage with the creative and performing arts, career and internship opportunities with SDSU’s more than 500,000 living alumni, and the vibrant cultural life of the greater San Diego and U.S.- Mexico region.

Founded in 1955
San Diego, California, USA
9.7K employees (562 in marketing)

Salaries

Posted range

$5K/mo – $8K/mo

Taken straight from the job posting.

See all San Diego State University salaries

Funding

Total Funding
$16M
Last Raise
$1M
Grant, 10 months ago

Funding History

  • May 2025
    Grant • $1M
  • Jul 2024
    Grant
  • Jun 2023
    Grant • $5M

Traffic Signals

Monthly Visitors
1.9M
Monthly Google Ads Budget
$157.8K
Traffic Source Mix
Search
49%
Direct
42.9%
Referral
6.1%
Social
0.9%
Paid
0.8%

Headcount Trend

Current headcount: ~9.7K

Recent News

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Marketing Specialist (Marketing Communications Professional II)

San Diego State University · San Diego, CA · Unknown