Marketing Specialist

Walnut Creek, CA (Hybrid)

$73K/yr – $93K/yrMid Level2+ years expFull time

Posted 10 days ago

Job Summary

Own and coordinate the creation of Statements of Qualifications, proposals, and interview materials while shaping win strategies, cross-office content, and marketing tools to elevate the firm’s brand and thought leadership.

  • Lead project management for pursuing public and private-sector opportunities.
  • Shape capture plans, content from partners, and messaging for non-technical audiences.
  • Support interview prep, market tracking, and database maintenance to accelerate fast-turnaround pursuits.

Job Description

Responsibilities

  • Serve as project manager for the coordination, writing, editing, and production of Statements of Qualifications (SOQs), proposals, and interview presentations for public-agency and private-client pursuits.
  • Support go/no-go decision-making, capture planning, and win-strategy development alongside principals and project managers.
  • Assist with interview prep and rehearsal, helping technical staff (estimators, schedulers, project controls leads) present clearly and confidently.
  • Develop and maintain sector-focused boilerplate (aviation, transit, healthcare, municipal, education) as master content for proposals.
  • Coordinate and tailor content from teaming partners, subconsultants, and staff across our Walnut Creek, Oakland, Los Angeles, and Chicago offices.
  • Translate LSA's technical expertise (cost estimating, GMP analysis, schedule risk, benchmarking) into clear, compelling marketing language for non-technical audiences.
  • Help maintain and elevate LSA's brand — including our 65+ year legacy with the Leland Saylor Cost Index — across the website, collateral, and pursuit materials.
  • Support thought leadership: case studies, project profiles, award submissions, and content for LinkedIn and the firm website.
  • Assist with tracking market trends and competitor positioning.
  • Maintain the firmwide marketing database — project data, staff resumes/bios, past performance, and photography.

Requirements

  • Bachelor's degree in Marketing, Communications, Architecture, or a related field.
  • Proficiency in Microsoft Office required.
  • Sharp writer and editor who can turn technical, numbers-heavy content (cost estimates, schedules, benchmarking data) into a clear, persuasive story.
  • A true self-starter — comfortable setting your own priorities and running point on Bay Area marketing with a remote manager, not someone who needs daily direction.
  • Strong project management instincts — comfortable juggling multiple pursuit deadlines at once without dropping quality.
  • A collaborative, curious mindset — this role works shoulder-to-shoulder with cost estimators and project controls staff, not in a marketing silo.
  • 2–5+ years of marketing/proposal experience in the A/E/C or construction industry preferred (we're open to strong candidates with less experience and real hunger to learn the industry)
  • Proficiency in Microsoft Office required; InDesign or Adobe Creative Suite strongly preferred.

Preferred

  • CPSM certification (or interest in pursuing it) a plus
  • InDesign or Adobe Creative Suite strongly preferred
  • Understanding of public-agency procurement (RFP/RFQ processes) is a big plus, but not required — we'll train the right person.
  • Experience with an AEC marketing tool like OpenAsset, or a CRM like Salesforce/Deltek/HubSpot, is a plus
  • 2–5+ years of marketing/proposal experience in the A/E/C or construction industry preferred (we're open to strong candidates with less experience and real hunger to learn the industry)

Benefits

  • Medical, dental, and vision coverage
  • 401(k) with employer match
  • PTO + paid holidays
  • Hybrid work schedule — flexibility to manage your own days
  • Professional development support (CPSM, conferences, industry associations)
  • Direct mentorship from firm principals — not a large-firm marketing department where you're one of dozens
  • A real seat at the table: your ideas and initiative directly shape how a 60+ person firm shows up to clients
Leland Saylor Associates logo

Leland Saylor Associates

4.2 Glassdoor

For over 60 years, the experienced staff professionals at Leland Saylor Associates (LSA) have shaped the field of construction consulting. Nationally recognized throughout the industry, LSA has built its reputation on innovation and expertise in a wide range of integrated construction management services. With special expertise in cost estimating, project controls, value engineering and scheduling, LSA continues to develop new approaches to maximize cost savings in an ever-changing business environment.Our diversified staff comprises some of the most experienced professionals in the cost management industry, with in-depth expertise in preparing quantity surveys, estimates, budgets, forecasts, and critical path studies. With over 400 new projects per year, LSA professionals furnish estimates on capital cost construction for projects ranging from multi-billion infrastructure programs to small office tenant improvements.Today, LSA counts among its clientele many of the 500 largest design and construction firms in the United States. While continuing to develop new approaches to maximize cost efficiency, streamline project management, and navigate an ever-changing business environment. As a certified Disabled Veteran Business Enterprise and SBA certified Small Business, LSA is committed to offering superior personalized services tailored to the individual needs of our clients, rather than the “one size fits all” solutions other firms may employ.

Founded in 1997
Walnut Creek, California, USA
9 employees (1 in marketing)
0% recommend to a friend

Salaries

Posted range

$73K/yr – $93K/yr

Taken straight from the job posting.

See all Leland Saylor Associates salaries

Marketing Team

Marketing Team Size
1 (11% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
618
Traffic Source Mix
Search
32.4%
Direct
41.9%
Referral
12.7%
Social
10%
Paid
1.9%

Headcount Trend

Current headcount: ~10
Leland Saylor Associates logo

Marketing Specialist

Leland Saylor Associates · Walnut Creek, CA · Hybrid