Responsibilities

• Support integrated campaign planning across digital and physical mediums.
• Own blog strategy, email marketing, and SEO initiatives.
• Execute LinkedIn and YouTube programs (with the help of our Marketing Specialist) to strengthen B2B presence
• Track campaign performance and recommend optimizations
• Maintain website content, landing pages, and UX improvements
• Support lifecycle marketing, segmentation, testing, and optimization
• Support event promotion and post-event engagement

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent practical experience)
• Demonstrated experience supporting marketing, communications, or digital initiatives in an academic, internship, or professional setting
• Strong organizational and project coordination skills
• Ability to manage multiple tasks and priorities in a deadline-driven environment
• Strong written and verbal communication skills
• High attention to detail and ability to follow established brand and messaging standards
• Comfortable working across multiple marketing channels
• Understanding of SEO, content strategy, and performance tracking
• Basic experience with WordPress

Preferred

• Experience or working knowledge of email marketing platforms (primarily Mailchimp)
• Ability to interpret performance metrics and prepare basic reports
• Proficiency in Microsoft Office
• Experience supporting LinkedIn and B2B-focused social media preferred

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance