MARKETING SPEC 2 at University of California, Davis | Sacramento, CA | $28/hr – $48/hr

University of California, Davis

MARKETING SPEC 2

Sacramento, CA (Hybrid)

$28/hr – $48/hrMid LevelFull time

Posted 4 months ago

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Job Summary

Drive marketing and communications strategy across UC Davis Health with design, content, and cross-team leadership.

50% - Marketing and Communications Strategy: Design, Implementation and Continuous Refinement
Must-have: Experience with Adobe CS, MS Office, social media and analytics
Standout: Independent prioritization and deadline management with data-driven improvements

Job Description

Responsibilities

50% - Marketing and Communications Strategy: Design, Implementation and Continuous Refinement
40% - Digital and Print Content Design
10% - Leadership Team Responsibilities

Requirements

Required to hold a valid California driver's license, have a driving record that is in accordance with local policies/procedures, and/or enroll in the California Employer Pull Notice Program
Bachelor’s Degree in Marketing, Communications, Design and/or related subjects, and/or equivalent education and experience.
Experience designing and implementing marketing plans with clear goals, deliverables and deadlines.
Digital and graphic design experience.
Experience utilizing analytics and data to improve marketing strategies.
Demonstrated experience working independently and establishing priorities to meet multiple deadlines, organize workﬂow and work with minimal general direction.
Experience with Adobe CS, MS Oﬃce Suite including Excel and PowerPoint and website content management systems.
Previous experience with all aspects of social media communications; this includes a firm understanding of social media channels and digital platforms and their respective audiences (LinkedIn, Instagram, X/Twitter, YouTube, Bluesky, etc.) as well as the ability to create and implement long and short-term social media marketing/communication plans.
Experience researching media trends and competitor activity.
Experience utilizing short-form video editing software.

Preferred

Experience implementing digital marketing and communications strategies, including audience targeting/segmenting.
Project management skills and experience.
Scientific writing experience.
Experience working effectively and competently with a culturally diverse workforce and constituency.
Knowledge of UC, UC Davis and UC Davis School of Medicine mission, priorities and programs as well as campus business systems and practices.
Knowledge of UC Davis Health branding and design guidelines.

University of California, Davis

UC Davis was founded in 1908 to serve the state of California. We do and we always will. Today, that seed planted years ago has grown into one of the world’s top universities.UC Davis has a community of faculty and staff who are leading the way in teaching, research, public service and patient care. As the second-largest employer in the region, our Davis and Sacramento campuses host more than 24,000 employees and more than 40,000 students — including undergraduates, graduate students, professional students, interns and residents.Our talented students are more likely to collaborate than compete, and our employees make creative connections from the obvious to the outlandish. This friendly approach has built a rich campus community that turns big ideas into real solutions.We’re ranked among the top 20 public universities in the nation with $1 billion in research funding. We’re harnessing our power to find innovative solutions to the world’s most daunting challenges — and preparing the next generation of leaders while we’re at it.The university offers more than 100 majors in four colleges — Agricultural and Environmental Sciences, Biological Sciences, Engineering, and Letters and Science. Graduate students can pursue interdisciplinary studies, with advanced degrees available from six world-class professional schools — School of Education, School of Law, Graduate School of Management, School of Medicine, School of Veterinary Medicine and the Betty Irene Moore School of Nursing.

Founded in 1908

Davis, California, USA

21K employees (693 in marketing)

ucdavis.edu