Responsibilities

• Capture compelling photo and video content at the club, track events, races, and member activities that aligns with the Apex brand.
• Produce short-form video content for Facebook, Instagram Reels, TikTok, YouTube Shorts, X, LinkedIn, Threads, and other platforms.
• Bring the organic social media strategy to life. Implement an editorial calendar to manage content and plan campaigns. Manage all social media handles.
• Create engaging posts highlighting:
• Member experiences
• Cars and motorsports
• Track events and competitions
• Garage condo ownership
• Club lifestyle and community
• Edit and publish content using tools such as Adobe Premiere, CapCut, or similar platforms.
• Maintain a digital content library of photos and videos for marketing use.
• Social Media Management
• Manage Apex social media platforms including:
• Instagram
• Facebook
• YouTube
• TikTok
• LinkedIn
• Develop and execute a content calendar aligned with the club’s marketing strategy.
• Write compelling captions and storytelling content that reflect the Apex brand voice.
• Monitor comments, messages, and mentions, engaging with followers in a professional and friendly manner.
• Identify and repost member-generated content that reflects the club community.

Requirements

• A passion for social media.
• Experience with social media platforms.
• Experience with content and editing tools.
• Proficient with working on a Mac or Windows PC.
• Excellent writing and communication skills.
• Ability to manage multiple projects and deadlines.
• 2–4+ years experience managing social media for a brand, business, or media platform.
• Strong photography and short-form video production skills.
• Experience editing video for social media platforms.
• Experience growing and managing social media accounts.
• Strong storytelling and caption writing ability.
• Comfortable interacting with members, guests, and partners to capture content.
• Ability to work evenings and weekends during events.
• Creative, detail-oriented, has a positive attitude, works well as part of a team, and has confidence to interact and communicate with Apex staff, members and outside vendors.

Preferred

• Experience with Adobe Creative Suite, Adobe Premier, SEM Rush, Canva, CapCut, and Sprout Social.
• Experience in motorsports, luxury lifestyle, or hospitality brands.
• Experience collaborating with influencers and content creators.
• Social media analytics tools