Responsibilities

• Draws marketing strategies and/or insights from analysis, tests hypothesis; recommends strategy based on insights
• Developing strong business/financial knowledge; understands client’s strategy; knows our competition and how business works
• Strong writing skills; demonstrates creativity in articulating messages that support recommendations
• Demonstrated presentation development; tailors message as needed; audience includes LOB clients
• Proven relationship-building skills with mid to senior level management and cross-functional teams
• Demonstrated influencing ability though analytical insights, business acumen and LOB knowledge
• Experienced understanding of specialized marketing discipline.
• Provide timely and effective communication to team members to ensure awareness and commitment to defined marketing initiatives.
• Coordinates with internal and external business partners including line of business partners, analytics, creative services, agencies, compliance, and leadership to support development and execution of an effective marketing plan.
• Follows established marketing processes and manages risks effectively

Requirements

• Bachelor's Degree in marketing, business, or related field or equivalent work experience (required)
• A minimum of 4 years of relevant work experience
• Demonstrated knowledge of traditional and digital creative marketing development process
• Demonstrated understanding of banking products and segment needs
• Demonstrated ability to work on multiple projects at once and prioritize delivery based on key objectives
• Strong attention to detail and accuracy
• Strong Oral & written communication skills

Benefits

• Please click here for a list of benefits for which this position is eligible.