Responsibilities

• Design and execute blog content within Shopify, ensuring alignment with brand and campaign objectives
• Maintain content calendar and coordinate with marketing team on editorial strategy
• Update blog with fresh imagery, product features, and campaign storytelling
• Manage PR platform & agency as primary point of contact
• Pitch editors to secure press coverage and product features
• Manage and fulfill sample requests from editors and media contacts
• Regularly update platform with press releases, refreshed imagery, and product merchandising
• Track press opportunities and features submitted or secured
• Assist with all photoshoots including editorial, line sheet, and e-commerce shoots
• Coordinate samples with production team

Requirements

• 1-2 years of experience in marketing, PR, content creation, or related field
• Strong project management skills with ability to juggle multiple priorities
• Excellent written and verbal communication skills
• Experience with social media platforms and community management
• Knowledge of Presshook or similar PR platforms preferred
• Strong organizational skills and attention to detail
• Ability to work collaboratively across multiple teams