Marketing Programs Manager

New York City, NY (Hybrid)

$86K/yr – $138K/yrMid Level4+ years expFull time

Posted 4 weeks ago

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Job Summary

Own cross-functional program governance for marketing initiatives with a focus on milestones, blockers, and stakeholder alignment, PMM collaboration on launches and cross-channel rollouts, and keeping SEO/AEO and analytics programs on track.

  • Program coordination: manage milestones, blockers, and status with multi-team stakeholders
  • GTM coordination: align product launches and campaigns with cross-channel teams and analytics
  • Requests triage: route work to protect team capacity and surface risks early

Job Description

Responsibilities

  • Own the day-to-day program coordination for key Marketing initiatives including tracking milestones, flagging blockers, and keeping stakeholders aligned and informed
  • Build and maintain project plans, workback schedules, and status trackers for programs spanning multiple teams
  • Run kickoffs, working sessions, and recurring syncs, own the agenda, capture decisions and actions, and follow through on outcomes
  • Surface risks and dependencies early and help drive resolution before they become blockers
  • Support the development and maintenance of cross-functional playbooks for recurring programs
  • Partner with PMM on go-to-market program coordination: product launches, campaign rollouts, and cross-channel alignment
  • Support SEO and AEO program management; coordinating between content, product, paid, and analytics teams to keep optimization initiatives on track
  • Help manage the intake and triage of incoming requests, applying clear criteria to route work correctly and protect team capacity
  • Contribute to cross-functional RACI maintenance and operating model documentation

Requirements

  • 2-4+ years of experience in program management, marketing operations, project coordination, or a closely related role
  • Exceptional organizational skills, successfully tracking multiple workstreams simultaneously
  • Strong communication skills, ability to write a clear brief, run a tight meeting, and follow up without being asked
  • Bias for action, seeing what needs to happen and making it happen
  • Comfortable working across functional teams and navigating ambiguity, you build trust quickly and adapt without losing momentum
  • Curious about how marketing PMM, SEO/AEO, paid media, and analytics work
  • Proficient with project management tools (Asana, Airtable, Notion, or similar) and Google Suite
  • Familiarity with AI tools like ChatGPT, Claude, or similar, ability to leverage AI to work smarter and move with speed

Preferred

  • SaaS or consumer technology experience is a plus

Benefits

  • A choice between medical plans with an option for 100% covered premiums
  • Fertility and adoption benefits
  • Access to supplemental insurance plans for additional coverage
  • Headspace mindfulness app subscription
  • Global Employee Assistance Program
  • Retirement benefits with employer match
  • Flexible paid time off
  • 12 weeks paid parental leave and family care leave
  • Pretax commuter benefit
  • Education reimbursement
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Squarespace

3.8 Glassdoor

Squarespace is a design-driven platform helping entrepreneurs build brands and businesses online. We empower millions of customers in more than 200 countries and territories with all the tools they need to create an online presence, build an audience, monetize, and scale their business. Our suite of products range from websites, domains, ecommerce, and marketing tools, as well as tools for scheduling with Acuity, and creating and managing social media presence with Unfold. Our team of more than 1,700 is headquartered in bustling New York City, with offices in Dublin, Ireland and Aveiro, Portugal, and coworking spaces in the UK, Netherlands, and Australia. For more information about our company culture, visit www.squarespace.com/about/careers. If you are a customer that needs help, we invite you to browse the extensive collection of guides in our Help Center: https://support.squarespace.com/hc/en-us. For more personalized support, you can email our award-winning Customer Support team anytime or live chat here: https://support.squarespace.com/hc/en-us/p/contact. Please remember Squarespace will never solicit your personal banking information or ask you to transfer money in connection with a job offer or interview. We also won’t reach out to you directly via phone or SMS without your permission or knowledge. For information about how to apply for our open roles, visit our Careers page at https://www.squarespace.com/about/careers. If you’ve received a suspicious communication about a potential career opportunity with us, please report it here https://www.squarespace.com/hr-inquiries. To report a possible scam on LinkedIn, please head to: https://www.linkedin.com/help/linkedin/ask/TS-RPS

Founded in 2003
New York, NY, US
1.9K employees (352 in marketing)
75% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
44.7M
Monthly Google Ads Budget
$5.1M
Traffic Source Mix
Search
26.4%
Direct
53.3%
Referral
18.8%
Social
0.7%
Paid
0.6%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
191 (9% of company)
Median Career Experience
11 years
Median Tenure
5.2 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$578.5M
Last Raise
$300M
Post IPO Secondary, 2 years ago

Funding History

  • Nov 2023
    Post IPO Secondary
  • Mar 2021
    Series Unknown • $300M
  • Dec 2017
    Secondary Market • $200M

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